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different countries, but is best known it its home country. This is the dominant brand in the Malaysian tea market but it has had ...

100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the early 1980s, but rather reflected the i...

that seems to be when more security is called for. In addition, research shows that the most devastating attacks on computer netwo...

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...

technology and medicine by improving the efficiency and effectiveness of communication between researchers and professionals world...

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

Recent trends indicate that the Australian wines may have a slight edge in the table wine markets due to their aggressive attentio...

quickly (Haagen-Dazs, 2002). Haagen-Dazs was sold to The Pillsbury Company in 1983 and the brand has now expanded into nearly 60 ...

Palm became the definitive name in hand-held devices, and until recently, has enjoyed being at the top of the heap of this particu...

to re-launch this service to this target market with a budget of ?1,000. The best way to look at this is to consider the theory be...

of ?2,366.7 million (P&O, 2001). However, although the turnover fell only slightly there was a large drop in the profit, indicatin...

of interest allowing direct marketing to be targeted, either by direct mail, the telephone or e-mail. The first stage of any direc...

to sustain it long term. Per capita GDP in 2002 was only $2,300 (Cuba), and that figure cannot be seen as being merely "relative"...

of resistance may create a difficult situation, reducing the level of attractiveness of the share to potential shareholders. There...

products but that has grown to the point where the average Home Depot store has approximately 130,000 square feet and stocks betwe...

the Phil Collins special edition and the James Bond special addition will attract fans of these to areas in addition to the usual ...

nor are they going to share tricks of the trade with other distributors of the same company. Going back to our newspaper...

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

older teens are close to adulthood, and they can be expected to continue to buy many of the same brands that they bought as teens....

and even horror scenes, a formula that is followed by the exhibition to today. The exhibition also changed to suit the environment...

dot.coms are in great part responsible for the changes. These young people shed the suits and adopted street-wise jargon, flauntin...

that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...

ethical an unethical is much harder to distinguish. With Debra Shipley seeking to introduce new controls on marketing to children ...

her s-curve, examine whats going on in the economy, markets and competition, calculate the resources necessarily to get the produc...

the problem, we can then define the outcome - which is that such a lack has meant huge numbers of returns, complaints about the co...

And the transformation is expected to become even more important as the twenty-first century unfolds (1999). While it seems as if ...

marketing strategy. Not only will Rainbow Plant Food color the foliage but also at the same time it feeds the plant a healthy bal...

be somewhat doubtful as to the results they will get with the product, it was decided that television marketing would be important...

of Movement and Change. Hastings (2000) writes of the effectiveness of the Internet in conducting preliminary marketing research ...