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Essays 811 - 840

Small Hotel Case Study on Total Quality Management Implementation

In five pages and 2 parts this paper discusses the small hotel applicability of TQM and how its standards might be improved as a r...

Theodore Roosevelt's 'New Nationalism' and Woodrow Wilson's 'New Freedom'

In three pages this research paper compares these two presidential agendas in terms of how each would satisfy Progressive objectiv...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

New Jersey and New York Supreme Courts Compared

Decisions of New Jersey and New York Supreme Courts are compared in a paper that consists of five pages. Seven sources are cited ...

United Kingdom's ACCOR and Strategic Management

In five pages this paper examines the world's 3rd largest chain of hotels in terms of its strategic management approaches. Nine s...

Comparison of Hotel Industry Styles of Leadership

In five pages this paper examines Intercontinental, Holiday Inn, and Hilton Hotels in a comparative analysis of leadership styles ...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Hospitality Industry and Strategic Operations

In twelve pages this paper discusses hotel expansion in a consideration of such strategic approaches as configuration, location, o...

Canada's Hotel Business

Canada face the same problems that union workers around the world do, and similarly those who are employed without benefit of unio...

Question Three of a Reebok International Analysis

In five pages this paper discusses operations, financial ratios, marketing, and management in a Reebok International analysis....

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Operations Management of UK's Swallow Hotels

In twelve pages this United Kingdom hotel chain is examined in terms of its operations management with improvement service recomme...

Case Study on Hospitality Training

In fourteen pages this pape presents a hotel chain case study that considers the significance of a training program in increasing ...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Hotel Housekeeping Management Issues

In nine pages this paper discusses hotel housekeeping management issues and argues in favor of a 4 p.m. rather than 3 p.m. check i...

Market Conditions and Economics

In five pages market conditions and product differentiation are examined in a consideration of issues such as pricing, monopolies,...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Margaret Mead's 1930 New Guinea Study Growing Up in New Guinea

In five pages this paper discusses Margaret Mead's New Guinea study with gender roles being the primary focus. Seven sources are ...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Las Vegas Architecture and the Mirage Casino and Hote

In nine pages this paper discusses dual function buildings in this consideration of Las Vegas' Mirage Casino and Hotel. Five sour...

Ritz Carlton Hotels and TQM

Milliken & Co., Motorola Inc., and Xerox Corp that had been successful in making TQM work, "to learn about quality, but we wrongly...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Musee Carnavalet Hotel

space of the building, and the advantage of this particular design is, as we can see from our drawing is that additional living sp...

Marriott Hotels Resource Use Effectiveness

When considering resources we need to remember that this covers a very wide area, form the financial resources of capital and reve...

Trends in the Hotel Industry

In five pages this paper discusses U.S. domestic and global hotel industry trends both present and future. Five sources are cited...

Marketing of Pornography

This paper assesses the pros and cons of publicly displaying pornographic materials and the harm such marketing can cause in 5 pag...

Post 911 US Tourism Industry

closed its doors and stranded many of its passengers and aircrew literally in mid-trip, before the airports even reopened. When a...

Marriott Hotel Chain and Change

In six pages this paper examines how Marriott hotels changed to remain environmentally competitive. Fourteen sources are listed i...