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Essays 271 - 300

Zoopa and Fresh Choice Case Study

In ten pages this student submitted case study examines the Zoopa acquisition by Fresh Choice and the problems involved with other...

Central Banking in England

later addition to the role of central banks. We may expect with this increase in the number of banks and the increase...

Valuing an IPO for JetBlue

is that of the dividend discount model. The rationale behind this model is that the value of a share should be calculated by refe...

Literature Review and Case Study on Family Therapy

addition to the alcoholism. She is a compulsive shopper and gambler. One of her twin daughters, Sarah, is pregnant and claims that...

Global Communications Benchmarking

This 3 page paper is based on a case study. Looking at issues faced in a case study on the fictitious company Global Communication...

EMI Case Study

change, he has the power and the commitment to drive forward change; however he cannot do it on his own. However, is should be not...

Juicy Red Tomato Company Case Study

findings of the first consultant are that JRT need to invest in both the managerial and front line staff and need to improve commu...

Litigation Versus Arbitration

an attorney involved. While this is admittedly not the majority outcome, mini-trials are nonetheless valuable and useful tools. ...

Case Study in Gender and Family Health

or not W is a farmers wife and if rural living is simply a lifestyle choice. Statistics suggest that there is a greater incidence ...

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream

in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...

Exploring Health Promotion Services

This research paper begins by defining health promotions. It then offers discussions of the purposes associated with health promot...

Professional Nursing Dimensions

ethnic distribution of the population in Paramus: White Non-Hispanic (75.5%) Hispanic (4.9%) Korean (4.8%) Asian Indian (4.5%...

Choosing a Promotion for Piggy Bank

will be important as well. Product The product, obviously, is that thing being sold. It does not need to be a tangible...

4 P's in Budweiser Advertising

In five pages the use of the 4 P's by Budweiser in their advertising campaigns is discussed with specific promotions' examples inc...

Apple; Marketing and Position

on of the target groups for the iPod, she like to listen to music on the go and wants to have up to date fashionable items. The iP...

How Should Tesco Develop their United Kingdom and United States Markets?

over the last decade with the increased international presence, with 5,380 stores and 492,714 employees in the group operations an...

Community Obesity and Health Promotion

his ideal weight yet less than that which takes his BMI past the boundary for obesity (Fontanarosa, 1998). Either condition is a ...

Health Promotion

promotion can address a variety of nursing clients in a variety of circumstances. For example, Richardson (2002) acknowledges that...

Promotion by Favoritism

Go and Kleiner use the example of promotions given to employees with "organizational connections" (Go and Kleiner, 2001). In such ...

International Expansion

models may be divergent, but they have several characteristics in common. For example, each has a method of progression with the a...

Decision Making in Paradise - Part 2

facilitate the transfer of skills which often occurs with foreign direct investment. Weather is also a factor: located in ...

Unilever Case; Segmenting the Market for Washing Powder in Brazil

where there are commonalities the company is better able to adapt their products to meet the needs of that particular market. The ...

Citrus Glow Case Study

IPO is to be made there will also be significant IPO costs, as well as the resources which are used to make and support the IPO, w...

Harvard Business School Case Study Analysis: Giant Consumer Products

ROMI too (Bharadwaj & Delurgio, 2009). In other words, the company could not do an off the cuff investment in a sales promotion wi...

Analysis and Recommendations for Bundy Asia Pacific

transferring technology from other parts the company, change the way in which management is taking place in order to embrace long-...

Assessment of GE Netcom

the same economies of scale but they have a lower level of risk, selling to the consumer markets, which has been aided by the acqu...

Goals and the Potential Target Market for a Charity Organization

of reasons; the donations made by commercial enterprises will often be larger than those individuals, and will help to increase th...

Competing in the International Environment

choose this strategy, if there is limited international demand then cost of setting up new facilitative may not be viable, may hav...

Assessment and Needs for the Sales and Marketing Systems at Riordan

kept. This indicates that there is a high level of fragmented data. If the firm wants to increase sales, with 60% of the increa...

Market Expansion for a Gourmet Retailer

appreciate highly differentiated high-quality gourmet food. This may be seen as a niche market, making a mass-market strategy, suc...