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Essays 121 - 150

Private Colleges' Marketing

Why Market? Even as far back at his 1992, USA Today Magazine indicated that "colleges today must draw on a dwindling popul...

Banking Industry and Marketing

is being considered. Furthermore, many of the functions traditionally associated with banks may be fulfilled by other finical inst...

Marketing Analysis of USA Today

McPaper: The Inside Story of USA Today, which was written by Peter Prichard. Situation In this section, the student would ...

Marketing Plan for Show Circuit Frozen Dog Dinner by Tyler Pet Foods

with allergies an other illnesses, many dog owners are beginning to look at feeding their canine companions frozen dog food, rathe...

Alternative Beverage Product Marketing Plan

is largely outweighed by the poor quality of many of those products. Coca Cola is an established leader in the beverage industry ...

Hotel Chocoalt; Examination of a Small Business

since 1993, set up by Angus Thirlwell and Peter Harris. The original concept of the company was to provide an alterative to the tr...

Health Care Product Marketing

favorable. For one thing, patients typically complain of excessive pain in relation to the treatment, and this pain does not alway...

Taiwan's Cell Phone Market

aim of Motorola was to compete with Nokia, the number one brands in Taiwan which also emphasis the form as well as the function (H...

China as a Market for Cosmetics

1.2 Demographic factors The current population of China is very large; roughly 1,313,973,713 in 2006 (CIA, 2006). However, ...

Setting up a Kuwait Plastics Factory Business Plan

In eleven pellets a proposed Kuwait company for plastic pellets' manufacturing is considered in a business plan that includes conc...

New Hair Gel Marketing

users can only to use a range of products based on their hair colour and need to accept that they are likely to have the colour fo...

Conrad Restaurants Ltd. Marketing Plan

now the ratio is 600 residents for every restaurant. The area has a high level of non residents which explains the very low ratios...

A Career Path as a Marketing Manager

that there is a greater benefit to outsource the task to a specialist agency where there is be a higher degree of expertise that t...

Australian Great Western's Marketing Plan

in 1862 and is one of the longest established hotels in Queensland Australia. Located at 39 Stanley Street, Rockhampton, QLD the h...

PhysicianOffice Software Marketing Plan

experience and former medical office managers who know well the requirements of medical offices administrative needs and the chang...

Analysis and Strategy Development for Harley-Davidson

through the harsh economic difficulties that are coming, as a result of the credit crunch, as well as help it to gain market share...

MARKETING - ESSAY QUESTIONS

a New Era orientation. The value it creates for the customer is more than in the coffee cup, but rather, the ability for the custo...

Collecting and Using Marketing Data; The Case of Tesco

years is so valuable that Tesco has bought out the IT compnay that used electronic data transfer to collect and analysis the data....

Sega and Nintendo An Analysis of Business Competitors

1999). Sega Dreamcast was introduced with a multimillion dollar marketing campaign in the fall of 1999 (Ham, 1999). Sega had pro...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Marketing Report; Container Shipping in the Mediterranean

handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

McDonald's Marketing Analysis

felt by the consumers is seen in the way an individual can walk into any McDonalds in any country and know what to expect. This i...