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Essays 961 - 990

Selling Luxury Cars in China

The Chinese market for luxury cars is increasing. The writer looks at factors which are impacting on the market and the way demand...

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

Exploring the Marketing Concept

However, some examples might help in exploring this compelling topic. Marketing is important to organizational success. Again, on...

Toshiba Tablet PC Development and Marketing Environmental Analysis

The use of smaller and smaller lap tops was creating the bridge to table PCs and for many companies the move made use of small key...

JKA Case Study

company chooses to use a standardised strategy there are many benefits, the economies of scale and a guarantee of consistency are ...

Business Plan to Open a Chain of Fruit Juice Cafes

of a franchising model to help speed expansion in order to create a national chain. The benefits of this plan are * A gap in the m...

Marketing Nigeria As a Tourist Destination and Improving Its’ Image

other developing countries with lacking infrastructures have pursued tourism as a sustainable economic policy. The idea of touris...

MCDONALD'S AND BURGER KING AND MARKETING

been quite varied. In this paper, well examine some of the differences. Once major difference between the two chains is th...

Intel Corporation Analysis

different arenas. However, there is a very serious lack of minorities and women at top levels. Introduction and Industry Analysi...

N2K and CDNow Merger

customer wish list that the customer may want to keep updated and a gift registry (Anonymous PG). CDNow has worked out an agreem...

Wal Mart's Marketing Approaches

In sixteen pages this paper examines the various marketing approaches taken by Wal Mart in an assessment that includes policies, s...

Home Delivery Hardware Store's Marketing Plan

In fifteen pages this paper examines the fictitious Widgie's Widgets Hardware Delivered to Your Home in a presentation of a market...

Overview of Real Estate Practices

In fourteen pages this paper examines market analysis and appraisal in a real estate practice' overview. Seven sources are cited ...

Several Models or Tools of Project Management

In eleven pages this paper examines decision tree tools, fault tree, event analysis, resource planning, Gantt charts, ans PERT as ...

Rural Hospital and Healthcare Finance

In twelve pages a Washington State Island Hospital is the focus of this consideration involving rural hospital maintenance and fin...

Analyzing eBay

site for further information. Whether or not eBay needs to worry about a downturn in business is something we can investigate furt...

Starbucks; Core Competences and Value Chain Analysis

out the new format of a coffee bar. He gains a site in the down town area and the first modern format Starbucks opens. The experim...

Marks and Spencer Case Study

and skills into a previously former internally focused company. Vandevelde had been the CEO of Promodes, a French food retailer th...

Business Plan for Coca-Cola

advertising budget regularly is more than $500 million (Chura, 2002), and competition for its business is more than only substanti...

Adidas—Will Restructuring Its Business Line-up Allow It to Catch Nike?

and moves from strength to strength as in 1996 the brand supplied a total of 6,000 athletes at the Olympics from a total of 33 cou...

“Out of this World Superplay Action!”: An Analysis of a 1990 Advertisement in “Boy’s Life” Magazine

a young boy of approximately twelve years of age. He is well-tanned and his medium length hair largely unkept. The latter flows ...

Investment Concepts, Tools and Theories

concept is that the portfolio of investments is one that will match the needs of the investor, taking into account different aspe...

Frances Anne Kemble's "Journal Of A Residence On A Georgian Plantation" - What Influence Does The Institution Of Slavery Have On The Slaves?

smallest nuance of kindness or understanding Kemble (1984) displayed was embellished into a lifesaving gesture speaks to the extra...

Marketing and Budgeting for a Recycling Project

eliminate the risk of non compliance and simply use new equipment each time. With mass production techniques it was possible to pr...

Marketing Strategies in the Ongoing Pepsi v. Coke Soft Drink War

In nine pages an historical analysis of marketing strategies used by these two soft drink giants are compared and assessed. Seven...

Pricing Strategy for Alma Products Inc.

higher price. However, this may also be difficult, as higher priced products will take longer to establish market share, this is a...

TGI Friday's (Case Study Analysis)

there is an unusually high rate of staff retention at Fridays establishments. The case study highlights the fact that there is mu...

Zebra Beer

such a degree that the profit margin is lower (Rosenthal and Twells, 1999). The uncertainty of what to do about the pricing is r...

The Reasons for Income Differences

It has been said that the middle class is disappearing and income variances are widening. In seven pages, this writer discusses wh...

Small Retail Business Marketing and Management

In fifteen pages this paper examines a small carpet retailer's operations in a comprehensive marketing and management analysis. S...