SEARCH RESULTS

YOU WERE LOOKING FOR :Marketing Approaches and the Utilization of the Mass Media

Essays 361 - 390

Fundamental, Technical and Market Based Forecasting for Currency Exchange Rates

rate movements is renowned for being difficult; it is this that has lead to a very active market in currency derivatives where dif...

Assessment of Beer and Nohria Article "Cracking the Code of Change"

looking at their own model of Theory E and Theory O change. The change model that was developed in these two theories reflected th...

Treatment Approaches and PTSD

This research paper offers description of several different approach to treatment for post-traumatic stress disorder (PTSD). The ...

The Person Centered Approach

Carl Rogers initiated the Person Centered approach to therapy, sometimes called, client centered. This paper is based on a YouTube...

An Ethical Consideration of the Drug Companies

Drug companies are often criticized for unethical behavior. The writer considers the pharmaceutical companies from an ethical per...

Twenty-First Century E-Marketing Approaches

offers to find the "perfect" consumer for a particular product or service. Karpinski (2003) explains that doing that is "the Holy ...

Lester and Onore - Learning Change

reread the same text while logging summaries, connections and questions that arose. As a follow-up they were divided into groups ...

Vegetarian Dog Food and Marketing Approaches

The first target market may be the vegetarian owners, who want their pets to follow a similar diet. The dog food market is...

Transactional and Relationship Approaches to Marketing

In twelve pages this research paper considers transactional and relationship marketing methods in a contrast of differences. Eigh...

Wal Mart's Marketing Approaches

In sixteen pages this paper examines the various marketing approaches taken by Wal Mart in an assessment that includes policies, s...

Market Research Approaches

In six pages the various ways of conducting market research that are available to an entrepreneur are examined. One source is cit...

City of Daugavpils and a Long Term City Marketing Approach

In sixteen pages a long term marketing approach that might improve the attractiveness of the rundown city of Daugavpils to both to...

McDonald's and Marketing Services' Approaches

In eight pages this paper examines the various marketing service methods available to the McDonald's fast food chain. Six sources...

Health Care Marketing - A Binary Approach

purposes of this example, one might consider Southwest General Hospital in San Antonio, Texas. This facility makes for a good exam...

Approaches to Pay Structures

a cashier. A points system will look at the different requirements needed for jobs, the points may be awarded for the level of edu...

Managing Challenging Behavior

the classroom and to replace those behaviors with prosocial skills. If this approach can be implemented successfully, it will redu...

Neoliberal, Radical and Transformationalist Approaches to Explain the Way Globalization Impacts on Culture

as embracing more than simply the practice of international trade. A useful definition comes from Lubber and Koorevaar, (1998) who...

Family Counseling

the difference between a generalist approach to practice and more traditional approaches; contrasts between various approaches to ...

Leadership - Goleman as the Basis of New Model

leadership requires more than this, as Peter Drucker states, the leaders need to have followers, to inspire and to achieve results...

Issues in Systems Development

may be managed and the actual management of the project through to the design. Each of these can be considered with the various el...

Questions on Entrepreneurs

risk takers, they may own resources, but the way that they behave is the key to the role. Alertness is also seen as a key behaviou...

So How "Evil" is Fox News?

our minds the targeted messages of mass media so that we "eventually, even if subtly, begin to act out or speak differently as we ...

American Culture and the Media

for boyish, flat-chested women with no hips.) Leaving that aside, what does this image say to young American women? It says that ...

Technology and Culture: The Electronic Media and Our Children

accounts of child abductions, rapes, and murders practically every day. We are kept up-to-date on the violence in Iraq and that u...

Sports Public Relations Pros and Media Control

& Johnson had determined it was safe to do so, and it used its PR department to keep the public informed. As a result it came out ...

Kudler Performance Appraisal

Assessment Points Management Front End Back End Mid-Level Store Dept Cash Bag Stock Specialty Financial Management 5 5 NA NA NA N...

Media and Crisis Issues

had turned its collective back on this particular crisis (Brown and Minty 9). The support that is generated among the public in ...

The Media and Its Role in Crisis Management

1. What impact can the media have on the ability to manage a crisis?...

Portrayal of Racial Stereotypes in the Media

to recognize the implications of such attitudes is the only way to fight against its continued allowance. Descriptions of such ra...

Media and Women

creatures that nurture and tend house. We can look at almost any television commercial and note that women are often the ones t...