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Essays 391 - 420

Accounting Standards and External Auditing

businesses subtract the fair value of those stock options from revenue, considering them as proper expenses, others are content to...

The Bankruptcy of Enron and Auditing

between Enrons accounting statements and the fiscal reality of the institutions assets and obligations. One might view the major f...

IT Auditing and Internal Controls: Personal Experiences

it is secure, and companies that fail to secure vital information are at risk for a data breach. Studies show that data breaches a...

HEWLETT-PACKARD: AN AUDIT

There are also software products that include enterprise IT management, information management, business intelligence and communic...

Financial Questions - the Four Accounting Statements and Use of Accounting Information

company in terms of the level of equity belonging to the shareholders (Elliott and Elliott, 2008). The statement of retained ear...

Auditor Ethics in the Case of ZZZZ Best

auditor can avoid temptations and the possibility of litigation. In the case of Ernst and Whinney, it is said that ZZZZ Best repre...

The Organizational Structure of the Accountancy Firm

is focused on those who have the knowledge as well as the ability to bring in and retain clients. Internally there is a rather com...

Testing Inventory and Cash Process in an Audit

a secure location, but observations may indicate this is not always the case. In addition to this observation, such as the scannin...

MEMO FOR SAS 112 - TO AUDITORS

take responsibility for their own mistakes and potential misstatements. Its understood here that not every company is an Enron or ...

ORGANIZATIONAL COMMUNICATIONS -- ANALYSIS

plan then does a formal communications program. Finally, a communications assessment isnt just a one-time scenario. Rather...

The Potential of the Energy Drink Market

already competes with. The major competitor is Red Bull, which has 43% of the market in terms of dollar sales and 30% in terms of ...

The Master's Prepared Nurse: Competencies in Health Care

"benefits and burdens of... treatment", helping patients to "understand their prognosis", and emphasizing the importance of patien...

Evaluation Forms and the Assessment of Competencies

is the best way to evaluate competencies and to provide necessary feedback to supervisors and staff. Supervisor Competencies Eval...

Organizational Audit Planning

and can not arbitrarily accept any offer they receive from an organization. Instead, auditors must conduct careful analyses in ord...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Marketing of the Maimonides Hospital

Coronary Intervention Excellence Award in 2008, 2009 and 2010. The second set of excellence is the Jaffe Stroke Centre (Maimondies...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Game Theory for a New Entrant

look at the existing market conditions and consider the way a firm may be able to compete. Where there is an oligopoly there are c...

Assessment of Russia as an Expansion Target for Louis Vuitton

support luxury purchases. It is also notable that as well as the increase in consumerism, the market for luxury goods ahs been see...

Planning a New Product Launch

installed in a south facing orientation even when placed on due east and/or due west facing roofs so all installations may be desi...

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...

Macro-Factors that May Impact On The iPad Market And Marketing

a high level of styling and the marketing had allowed it to gain a dominant market share; in 2011 the product was able to gain 73....

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

United States Insurance Industry Marketing Efforts

be different (Webber, 2001). This is especially challenging for companies that wish to promote a standardized level of service and...

Analysis of the iPod and Its Position

54,461 88,401 Turnover ratio 1.19 1.20 1.22 The return on investment may be calculated by taking the turnover and multiplying it ...

Marketing Mix Overview - Amazon.com

too differentiated from that of its competitors. Figures show that the company bought nearly 5 billion ad impressions online durin...

Marketing Developments

of the internet and both eComerce and mCommerce approaches to marketing is not a new idea, this has been predicted as increasing i...

Teaching Marketing

The writer looks at two issues associated with the teaching of marketing. The first considers the role of marketing in terms of su...

Marketing Strategy Diet Coke in Great Britain

The writer examines the marketing strategy of Diet Coke in the UK. The marketing is examined, looking and the product price, plac...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...