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Essays 361 - 390

Dabhol, India Enron Project

the development of the local economy and create jobs (Vachani, 1995). If we look at the situation in India, there is a need for m...

Da Vinci Furniture Marketing Case Study

different from its competitors, with unique characteristics (Morgan, 2009). This may be the result of the ways the product charact...

Nestle - A Case Study in International Marketing

business paradigm wherein overseas expansion is necessary simply to remain competitive for many companies, rather than being reser...

Aquarius Marketing Case Study

Other resources may include statistical website. The important aspect is that many researchers need to be able to gain access to t...

Case Study on Global Marketing, the Japanese Anime Astro Boy, and an International Youth Culture

throughout the world, more than 1.1 billion people from ages 15 to 24, have spent a large part of their lives surfing the Internet...

Cima Marketing Case Study

has only a small level of growth and the increase in competition is making growth difficult. The market for the weekender products...

Lawn Product Case Study Marketing Analysis

is rare and something that no one would worry about anyway. In any event, in order to evaluate the concept of marketing and just ...

Case Study on Global Marketing

weaknesses of Reebok International are diverse and interesting This American based firm sells anything sports related from ...

Marketing Case Study of FARAC

food. Sales will come in two forms, first there is the sale of the actual unit that will transform the ingredients into the meal d...

Marketing Case Study: Triviation

This 6 page paper is a case study of a game called Triviation. The writer also discusses marketing strategy. There are 3 sources l...

Marketing Case Study of USA Today's Website

that the paper offered in terms on a non subscription was originally meant to be a short term service as they subscribed to the ne...

Marketing Case Study of Lancôme

In five pages this paper answers student posed questions pertaining to Lancôme in a consideration of decision making, sales ...

Marketing Case Study of First Alert Smoke Detectors

This report presents a marketing case study of First Alert smoke detectors in six pages. Five sources are cited in the bibliograp...

International Marketing Case Study of FASTI Company

In eight pages the Austrian FASTI company is examined in terms of Asian market expansion problems and opportunities with two speci...

Comparative Case Study on Strategic Internet Marketing

In six pages this paper compares and contrasts 2 commercial Internet websites in an examination of differences and similarities re...

Student Case Study Analysis of H2 Marketing

this information to come from the case study, the target market decision that GM made in looking at different markets for the H2, ...

UK's Reiss Clothing Company Marketing Case Study

strategy of using the same products and the same market and just increasing sales to that market. This may be a hard strategy. Pro...

Scope Mouthwash; Marketing Case Study

$4 million in marketing including trial samples, coupons and other promotional activities, over a 3 three month period between 199...

Marketing Activity - Promotion : Case Study

the themes, graphics and copy effective? No * Are the chosen media adequate? No Public Relations (which includes publicity) * Do...

Student Provided Case Study on Pfizer's Marketing

their herd. This is also where there may be different values. We have seen with the larger business there is a desire to control t...

Online Marketing Strategy and the Case Study of Reg Vardy

be used to describe the way a company needs to market it product, the four Ps are well known, 4 Ps product, price, promotion and p...

Marketing Case Study of Best Buy Internet Advertising

there is in the center of the site an ad that says "keeping cool in the summer is possible" ("Best Buy," 2005). Next to it is a re...

Chemical Company Marketing Case Study

In eleven pages this paper presents a student submitted case study analysis that considers an assessment of a variety of situation...

Student Marketing Considerations Case Study

In five pages this paper considers a possible hotel purchase in this student submitted case study featuring various pertinent mark...

How Should Tesco Develop their United Kingdom and United States Markets?

over the last decade with the increased international presence, with 5,380 stores and 492,714 employees in the group operations an...

BOTTLE GREEN MARKETING/CASE STUDY ANALYSIS

Answers marketing and marketing communications questions about Bottle Green, a company offering beverages. There are 2 sources lis...

BMW International Marketing Case Study

products that also have their own brand, such as the Mini Coopers. There are many theories that emphasise different types...

Psychological Studies' Case Study on Mental Representation

timed in regards to their responses, Rosch reported that "response times are strikingly close to ratings of typicality" which mean...

Case Study on Internet Marketing

it is used. II. Background to Benetton. If Benetton is considering using the Internet the company itself needs to be consid...

Riley's Marketing Case Study

at the time. In the case study submitted by the student, the store initially known as Bud Rileys had been doing well. However, t...