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Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

New Private Investigation Agency Marketing

In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....

Case Study of Famous Amos Chocolate Chip Cookies

In four pages this company is examined in an overview that includes problem analysis and long term success recommendations Famous ...

Case Study on Entrepreneurship

In four pages a person's efforts to start a local food delivery business is examined in an analysis of socioeconomics, demographic...

Fictitious Sleep Shell Product Proposal

In eight pages a marketing survey, financial information, and 4 charts are featured in this fictitious product investment proposal...

SWOT Analysis and Case Study of Video Concepts

the local market in Lexington would be too small to be able to support a local Blockbuster location. Nonetheless, Blockbuster bui...

Case Study of Viacom and Its Media Industry Challenges

remains that Disney, Time Warner and News Corp. are the organizations prime competition. Though Viacom began as the cable arm of ...

Trend Towards More Load Funds

In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....

Malaysia Vision 2020 Case Study

In seven pages this paper examines Malaysia in a case study that focuses upon the impact of Vision 2020 upon the country's economi...

Case Study of GM and Chrysler

In five pages the automobile industry comebacks of GM and Chrysler are examine in terms of their very different business conceptua...

Nike in the 1990's Harvard Business School Case Study 9 595 102

In a case study consisting of seven pages Nike's focus during the 1990s is considered with a recommendation that its core business...

Case Study of Boeing

In four pages a business management case study of Boeing is presented in terms of micro and macro analysis, strengths and weakness...

Management Case Study of Harley Davidson

In eight pages this case study of Harley Davidson focuses upon quality management efforts to resurrect the company beginning in th...

Case Study on Video Vision's IT

the scheduling issues for high quality titles. Second, the hotel has been able to provide the necessary information to distributo...

Case Studies on Workplace Sexual Harassment V

This paper consists of five pages and considers workplace sexual harassment in a discussion of various case studies on the topic. ...

HRM Case Study on Pixar

practically synonymous with animation as it made animated films one of the most enthusiastically enjoyed forms of entertainment. D...

Nestle's Baby Formula Business Ethics Case Study

In eight pages this research paper considers Nestle's practice of providing new mothers in third world nations with free infant fo...

Total Health Plan Project Management Case Study

human resources director. The remaining steps in this project are presented on the following pages. PART I: PROGRAM Proje...

Case Study of Collections and Credit

A hypothetical case study consisting of twenty pages examines how to initiate collection practice changes for the sake of improvem...

Case Study on Management Change

In five pages this paper discusses management change in a case study involving management team structural changes sought by a head...

Case Study of Vtel and the Cultural Changes Resulting from New Technology

In five pages this paper discusses the problem and theories associated with this topic with suggestions also offered. Six sources...

Performance Case Study of Dial Corp

In eleven pages Dial Corp's performance is assessed through such tools as Porter's Five Forces model, PEST and SWOT analyses, with...

A Case Study for Amazon.com

The current position of online retailer Amazon.com is considered in ten pages first in terms of its strategic position and then di...

Case Study of Equal Opportunity in Education

In seven pages this case study considers a male student from Pakistan who resides in the United States and is interviewed about ed...

Harvard Business School Case Study on Fixed Pricing

In five pages this paper examines the dilemma associated with fixed pricing as presented in a Harvard Business School case study o...

Case Study on Surplus Funds

In five pages this case study discusses a surplus of funds raised to assist victims and families with recommendations offered to t...

Case Study for Capital Raising

In five pages a student supplied case study in which Intel must raise $675 million is considered with the 1999 time period examine...

Case Study on Couples Therapy

In ten pages a fictitious case study regarding a couple in need of therapy is featured in a discussion of proper methodology and r...

Case Study of KFC

In five pages the current position of Kentucky Fried Chicken is considered in this case study that includes a SWOT analysis and fu...

Entrepreneurship Creative Case Study

In six pages a creative case study on entrepreneurship is presented with the historical evolution of the entrepreneur's role and t...