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Marketing Campaign of Sprint PCS

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

Brazil Expansion of Sprint PCS

In five pages this paper discusses the market of Brazil in an examination of what Sprint PCS must consider before its entry with a...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

The Marketing of New Zealand

campaign has been focused, even during the global recession when international tourism tends to stagnate or decline. For example, ...

Sprint's E-Commerce Strategy

2004). 2. E-Commence Strategy The company has a very string presence in the internet. The aim is to promote the business as well ...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Plan to Increase Business for Dubai Internet City

free economic zone under the concept of clustering, allowing films of a similar nature in the same or similar industries in the sa...

Avon; Marketing Plan for ANEW Daily Resurfacing Cleanser

decade ago, but have since developed it further. Users of the new ANEW Daily Resurfacing Cleanser state that is a very gentle abra...

Overview of Election Campaigns

the emphasis in this paper the student will want to put on the Mayoral race in Houston on November 6, 2001. A comparison of sever...

Integrated Communications Marketing Plan for Ecotourism

Within this market there are different segments. Tourism may be traditionally classified in terms of what is being undertaken, for...

Moral Decisions, Tax Shelters, and Sprint

about tax shelters offered by E&Y to Spring executives (Verrault et al, 2004). Earlier that year, the Wall Street Journal, among o...

A Marketing Campaign Assessment

unlikely to be able to run a country effectively. This is then supported wit the careful leaking of news stories and also unexpect...

Campaign to Increase Sporting Activity for Single Mothers

barriers which prevent them from taking part (Kotler and Keller, 2008). Effectively it needs to make the sport accessible. The cam...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

A Marketing Campaign to Encourage responsible Water Usage

a message that will be impact on the values and help to create a new generation of more water conscious citizens. The image of the...

Vegetarian Dog Food Marketing

In five pages this paper examines the marketing of vegetarian dog food in terms of target market identification, campaign outline,...

An Advertising Campaign for L'Oreal's Redkin Brand in Australia

15 percent within the first six months as sales to professional headdresses would increase by 10 percent of the same period. The b...

Marketing of the iPad

are the loyal Apple followers, who are likely to have one or more existing Apple products, such as a iPod or an iPhone, the firm h...

Toshiba Tablet PC

the markets within which its most commonly used" (p. 10). Toshiba Tablet PCs have the ability to store handwritten notes as searc...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

Planning for Ikea going into Egypt

(Hooley et al, 2003). These are all objective measures, but the use of more subjective measures are also seen in some segmentation...

Developing Marketing for McBride

including the characteristics of the features and delivery as well as the motivation to choose one supplier over another. It is wi...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Proposal for the Marketing of a Driverless Car

Marketing a new product presents a number of challenges, including establishing the new market. The writer uses the example of a d...

Foodborne Illness Health Campaigns, Application

This paper pertains to health campaigns that address foodborne illness, and focuses on the USDA's "Be Food Safe" campaign. The wri...