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Essays 61 - 90

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

Kone Launch of the MonoSpace in Germany

marketing undertaken by the company as result in the greatest success within the Netherlands, it had the success of they may not w...

Marketing EMI Music in the Digital Age

that will remain the same, the firm needs to music to sell that is attractive to the market. This is an area where EMI have a prov...

Marketing Case Study of Ben and Jerry's

attracts publicity and will appeal to the market which values these types of activities, 7.5% of the pre tax profits are put to go...

Design for Politicians' Website

senators. There, each senator has a link so that visitors can send e-mail. Also, one can go to sites and see what each of the sena...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

Freud's "Dora: An Analysis of a Case of Hysteria"

(1963) is Freuds account of the case of Ida Bauer, whose father brought to Freud seeking "cure" for her willful refusal to assist ...

Writing a HRM Case Study

of potential concern in order to first identify the relevant factors which can be used to identify the issues that need attention ...

Overview of Databases

type. The database can be accessed with the use of standard query language (SQL), and tables may be combined or cross referenced w...

CASE STUDY FOR SOUTH DELAWARE

This 6-page paper analyzes a case study about a potential distributor ship of Coors Beer in South Delaware....

NPV Calculation

In six pages NPV is compared with ARR and IRR in a student submitted case study that focuses on NPV calculations....

Case Study on Leadership Styles

In ten pages this paper presents a case study on introducing change to a company in a consideration of various styles of leadershi...

Student Case Study on International Borrowing

In five pages this student submitted case study discusses foreign currency borrowing considerations by a company in an examination...

Case Study on Fictitious Company Empirical Chemicals' Strategy

In seven pages this student provides fictitious company case study examines Empirical Chemicals' corporate fragmentations through ...

Future Accounting Projections and Medical Care

In five pages this student submitted case study projects future medical accounts with Microsoft Excel and analyzes how they may be...

Student Submitted Case Study on Tendered Proposal Reviewing

In five pages this paper examines a security contract proposal tendering as reviewed by the NRC company in this student supplied c...

Marketing in Today's Global Marketplace

This 5 page paper compares and contrasts three books about business and their authors' opinions of what it takes to succeed in the...

Academic Article Publishing Suitability

In seven pages this student supplied case study assesses an academic article's suitability for journal publishing....

Fast Food Success and Kentucky Fried Chicken

In ten pages this paper presents a KFC case study that includes an executive summary, strategic and SWOT analyses, and strategic i...

Case Study of Precision Systems, Incorporated

of this, the order entry department takes information from a variety of sources -- the sales/service representatives, the final cu...

Case Study on Capital Requirements

as category four where there is 100% risk rating. Therefore all $20 million must be used when calculating the capital requirement ...

Cost of Capital and a Marriott Case Study

would need to invest in opportunities that might yield less profit. Cohrs, however, is tied by the fact that whatever he decides a...

Case Study on Flight Time

not developed a business plan. Indeed, the first time that this appears to occur is when an accountant is brought in to make the p...

Student Case Study on 3 Dimensional Printing

Ely Sachs, Mike Cima and John Preston of MIT, Yehoram has a presentation that shows the MIT people how the there dimensional print...

Student Case Study on Business and Personal Risks

The current competencies are research and development only. Selling this on has been limited with single purchasers. This means th...

Art Questions

page. The use of negative space to enhance the darkness of the central image is important to creating a tone for the site, and th...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Case Study of Hyatt Petroleum

In six pages this student submitted case study on Hyatt Petroleum examines company problems and potential solutions are proposed....

Activity Based Accounting and its Uses

costs and activity based costing may identify which type of furniture sales are the most attractive and any that may be creating l...

Case Study on Medical Ethics

disseminated across electronic media can make it comparatively easy for unauthorised personnel to access such data. Health care wo...