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Essays 721 - 750

Aspects of a Marketing Study

This paper addresses various topics in the fields of marketing and advertising. This fifteen page paper has eleven sources listed...

Book Review of Robert Haugen's The New Finance The Case Against Efficient Markets

In three pages Haugen's text is reviewed with other strategies for investment also presented in conjunction with the author's cont...

A Feasibility Study of Marketing Economics in Spain

This paper examines marketing concepts pertinent to a multinational computer company entering into business in Spain. This ten pa...

Study on Norway's Market Attractiveness

In eight pages this study considers imports of sports drinks and the market potential of Norway. Four sources are cited in the bi...

Saturday Morning Television Marketing and Gender Studies

In eight pages the gender views presented in Saturday morning television cartoons Muppet Babies, Captain Planet and Looney Tunes' ...

Study on Korea's Market Attractiveness

In eight pages this paper examines the appeal of the Korean market for importing computer software. Six sources are cited in the ...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Marketing and Partnership in Community Improvement - The Case of Birmingham

put into place it is necessary to understand the existing position as a baseline, this can be used to determine problem areas, as ...

1987 Marketing Case of the Vancouver Public Aquarium

request for restricted hours for school groups. Alternative Solutions The VPA in 1986 offered the availability of six school tour...

BAJAJ AUTO - MARKETING CASE

origin issues, Zhonggi et al (2006) determined that Indian consumers actually prefer products from more developed countries than f...

Marketing Research Study Critique

the advertising copy as being crucial to whether or not consumers would respond to the advertising message. It was found that cons...

THE STRATEGY OF JET AIRWAYS

(Caswell, 2008). Jet Airways has also been working on flying direct to various international destinations, though the recent econo...

Strategic Planning for Qantas Airways

organizational design. From this perspective, organizations are viewed as systems constructed to achieve goals (Freeman, 1999). ...

Management Control Systems at Jazeera Airways

quality measures or controls"1. For companies operating in a competitive environment management control systems can be examined ...

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream

in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...

Canada - Marketing Cases

27.3 percent living in single-detached homes, 7.2 percent living n semi-detached houses, 5.6 percent in row houses, 4.4 percent in...

Problems and Opportunities at Classic Airways

close scrutiny from Wall Street. Looking specifically at Classic Airlines and the individual situation there are some worry...

Case Study of Vtel and the Cultural Changes Resulting from New Technology

In five pages this paper discusses the problem and theories associated with this topic with suggestions also offered. Six sources...

Performance Case Study of Dial Corp

In eleven pages Dial Corp's performance is assessed through such tools as Porter's Five Forces model, PEST and SWOT analyses, with...

Gerber in Poland Case Study Analysis

A problem with Gerber during the early nineties is the focus of attention this analysis that explores what Gerber did and might ha...

A Case Study for Amazon.com

The current position of online retailer Amazon.com is considered in ten pages first in terms of its strategic position and then di...

Harvard School Caterpillar Case Study Analysis

the end, Caterpillar would have the remarkable ability to bounce back and continue to be at the top of its game. 2) Describe th...

Negligent Teacher Case Study

same situation (McCarthy et al, 1997). Therefore, it is expected that a teacher will display "normal intelligence, perception and...

Human Relations Crisis Case Study

office. Cholewka (2001) points out that it is extremely important that managers should keep lines of communication between emplo...

Case Study of Toyota

performance" than Toyota (Andidas, 2003). In addition, reading "between the lines" of the annual report, it seems as though there...

Case Study Analysis of Intel Corporation The DRAM Decision

downs about every five years (Cogan and Burgelman 469). In the recession prior to this one, Intel was one company that did not hav...

Case Study of Hospital Management Problem Solving

to provide service until proper insurance coverage can be proven. 8. The hospital has a very clear mission statement that is being...

Case Study Analysis of Patient Confidentiality

the written record. The patient also adamantly refuses a recommended treatment, but he is only 16 years old. The parents go along ...

Case Study of Ben and Jerry's Analyzed

activism. Some see this as hypocritical as the firm has taken advantage of the marketplace. Yet, when all is said and done, its co...

Case Study on Advent Corporation Product Innovation

In five pages this paper considers Harvard Case Study 9 674 027 regarding the big screen television product innovation of cassette...