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Essays 361 - 390

Levi's Marketing

there will be a disproportionate drop in demand for the goods. The issue is then one of consideration, as to reach both the premiu...

Boeing's 7E7 Marketing Audit

Boeing needs to capitalize on its first-mover advantage, gaining commitments - and deposits - on as many 7E7s as possible before t...

Internet Utilization of Virgin Records and Liz Claiborne

But Liz Claiborne has also worked in cyberspace as well. Needless to say, Claiborne has its own website, www.lizclaiborne.com, whi...

Plan for a New Pegasus Airline

amount of funding gives the new airline a greater potential for success. To assure success, the new airline must be well-capitaliz...

UPS Analysis

that could not be delivered (UPS, History 1907, 2004). And, they did all this at prices almost as low as the post office (UPS, His...

Australia's Investment Property Market and Macroeconomics

In looking at the impact of investment housing we have to look at the driving factors, what it has been that has made property suc...

Creating a Market Driven Intel

would "ship a 900MHz version of its Pentium III Xeon (Cascades) processor with 2M of integrated L2 cache in lQ01" (Leibson, 2000; ...

Italy and Nescafé

to work. Market Leaders Strategies Though there are many similarities in the US and Italian...

Dentist's Services Marketing

In five pages this paper considers research regarding the marketing of dental services. Four sources are cited in the bibliograph...

Compact Cars' Marketing

In seven pages this paper examines compact cars in a consideration of market shares, promotions, brand management, and various mar...

Innovation and the Challenges of Management

as the department that did little aside from match applicants with available positions and track benefits, Human Resources (HR) in...

BMW's X5 SUV Marketing

In twenty one pages this paper examines the X5 sports utility vehicle in a consideration of the market potential it represents to ...

Changes Regarding Bell Atlantic and ATandT

more than ample attention necessary to draw conclusive results. This is why a study of this type is so imperative to societys bes...

Diet Coke Marketing Plan

In six pages this paper examines Coca Cola in a consideration of a hypothetical problem involving Diet Coke with a recapturing mar...

Hypothetical Business Marketing Case Study

In eight pages this paper presents a first person hypothetical case study on marketing a new business in a consideration of financ...

Pete Rose Gambling Case and Sports Management

for reinstatement to baseball. The paradox is that he wont do whats requires for him to be reinstated in the good graces of the ba...

Marketing Plan for ICM

and relationship building are at the heart of this mission. Consistency of messages is a key element in achieving the companys mis...

Childhood Heroes and Athletes

In five pages this research paper discusses the child idolatry of athletes and why this respect is sometimes misplaced in a consid...

Movie Marketing Aspects

In seven pages movie marketing approaches are examined in a comparative consideration of the methods used to market films Being Jo...

Health Care Market and Price Elasticity

is reliant on complimentary products, such as cars sales may be affected by the sale of petrol a cross-elasticity may exist. In me...

Internet Provider Marketing

In fifteen pages this paper examines how to market the recently merged Erol and Mindspring to effectively compete with the likes o...

Pokemon Products' Marketing

In five pages this paper examines marketing strategies as they apply to Pokemon products with a definition of the 4Ps provided alo...

Marketing Department Channel Selection

In twelve pages this paper discusses the changes in marketing strategy in this consideration of marketing channel selection. Thir...

Boston, Massachusetts' Maid Services

In ten pages this paper examines twenty domestic services agencies in the Boston area in terms of market role and the distinctive ...

Gambling in Sports and the Pete Rose Betting on Baseball Case

In five pages this paper discusses gambling by athletes in professional sports in this consideration of the case involving former ...

Chiropractic Services Marketing Plan

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

Global Market and Marketing Compaq Personal Computers

In twenty one pages this paper examines the international market in a consideration of the marketing and growth of Compaq's PC sal...

Morocco's CasaComputer Marketing

In twenty seven pages this paper presents a plan for Morocco marketing of computers that are made in the United States in a consid...

Music and Marketing

In six pages this paper examines the United Kingdom market in a consideration of music advertising, marketing, and how promotions ...

Cima Mountaineering Hiking Boots Marketing Decisions

to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...