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Essays 61 - 90

Sociological Research and the Scientific Basis of Empiricism

in his groundbreaking compilation of scientifically conscious thought was that of other minds, a concept that was thoroughly devel...

'The Good Stuff' as Defined by Aristotle

and we would be thinking about the idea of "why" something is the way it is. Another way to look at the thoughts of Aristotle is t...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Developing a Marketing Plan for Viagra

to influencers Pfizer may appeal to men who would not otherwise come forward. It is undertaken in a tasteful manner, in line with ...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Marketing Report; Container Shipping in the Mediterranean

handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...

Entering the Chinese Market with a Cosmetic Product

it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Marketing Debates and A Marketing Plan

revenue and sales with a range of luggage, watches and even fragrances, but that this can be taken too far (Lane, 1998; 10). The p...

Benchmarketing; Coca Cola and Pepsi

since. The results were used in the media in different countries as well as road shows where the taste challenge would be held. Al...

Paradigms of Radical Humanism and Radical Structuralism

In ten pages these radical paradigms are defined, compared, and then considered within the context of the market view, Theory X an...

The Major Shifts in Practices in Management Accounting

among those as highly cognizant of precision in values as accountants by nature and by training tend to be. Instead, activity-bas...

Product Life Cycle Analysis of Starbucks Coffee

competing in fast-changing, unpredictable markets by scheduling change at predictable time intervals" (Eisenhardt & Brown, 1998, p...

Replenishment, Forecasting, Collaborative Planning, and Factory Gate Prices

will be required or even of error rates of any other items that can be measured statistically. To replenish can be defined as "...

Negative Externalities Correction

The producer bases his assessment of costs and prices at the level of private optimum, Q1, while the true level at which these qua...

Efficient Markets Opposition in Robert Haugen's The New Finance

In five pages this paper discusses Robert Haugen's investment strategies and how the 'super stocks' and 'insufficient market' are ...

Definition of Flexible Expense Budgets

In seven pages flexible expense budgets are defined and their workings within global market, business, and government structures a...

Margin Trading and Its Potential Impact on Developing Market Stock Exchanges; Literature Review

place, but it is still being delayed and is still controversial. The impact it may have on the market is not known. In order to ...

Marketing and Software for Enterprise Resource Planning

In twelve pages an ERP is defined and a discussion of the marketing strategies involved in an Enterprise Resource Planning softwar...

New Business - Mobile Mechanic

come with a 22 month or 12,000 mile warranty, expiring with whichever occurs first. The company will also offer some complimentary...

Business Questions

be a personal liability for the price up. In addition to this as the business is not separate from the proprietor, the business wi...

Overview of International Derivative Markets

with the unauthorised dealings of a single dealer ; Nick Leeson. In reality the markets are extremely sensitive to these ...

Definition of Evolutionary Institutionalists

Change is brought on by any number of factors, it might be said, which can also trigger significant changes in the economic struct...