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Essays 301 - 330

Marketing Aspects

There are different pricing strategies. Looking at a restaurant chain such as Brewers Fair, this is a long established restaurant,...

Interest Rates and Credit Cards

$29 APR based on consumers credit Premium Wal-Mart MasterCard (from Chase Manhattan Bank) None 10.99% (fxd) Purchases outside of ...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

Amerian Society and Economy as Presented in John Ford's Stagecoach and Ann Banks' First Person America

of such changes that occurred during the 1930s. A number of the First Person America interviews focus upon the sharp class consci...

Halifax Bank's Organizational Culture

house they were required to still make their payments until all of the group members had a house (HBOS, 2004). There groups were g...

Comparative Account Analysis of The Commonwealth Bank of Australia and The National Australia Bank Limited

In six pages the accounts of these banks in the four year period between 1996 and 2000 are assessed in terms of performance throug...

Russell Banks' Continental Drift and Leslie Marmon Silko's Ceremony

complete of his sense of self - everything within his environment has the feeling of being "other." Tayo is literally the walking ...

International Banks' Main Divisions

These banks will also offer many other services such as foreign currency and credit cards, in the UK the four main clearing...

Implementing TQM In a Banks' Real Estate Department

know what they change is going to be. line with any other type of strategy, TQM is only made up of components that may facilitate ...

President Andrew Jackson's 1832 'Bank War' with the Bank of the US

and readily became the most powerful lending institution in the land -- a central bank, in effect, with a determining influence on...

Barings Bank's Collapse

In six pages this paper discusses the collapse of the more than two centuries' old Barings Bank as a result of Nick Leeson's activ...

Fuji Bank and the Banking Industry Crisis of Japan

In eight pages this paper discusses the banking system crisis of Japan in a case study of Fuji and its optimistic recovery prospec...

Investment and Commercial Banks' Management and Risk Assessment

include HSBC (formerly the Midland Bank), Lloyds TSB, National Westminster Bank, (commonly known as Nat West) and Barclays Bank. T...

Company Computerization

as a database, these may also be integrated in with other programmes. For example, Excel is easily used with other Microsoft offic...

Energy Policies of the European Union

has been declining, the level was only 50% of the budget in Framework Programme I that took place between 1984-7, which amounted t...

European Automotive Market and Issues of Pricing

better than most European nations at the time but took a turn for the worse as the recession of that time spread throughout the wo...

An Original UK Business Startup Plan

to other businesses, such as the gaining of customers and setting up of suppliers, finding and maintaining premises and the recrui...

Case Studies: Caterpillar And Harley-Davidson

burst. The world went into a serious recession. To compound this event, the company suffered a 205-day strike by UAW workers (Bart...

Issues in e-Commerce

IT security professionals must take a "comprehensive view of threats both inside and outside the direct control of the enterprise"...

Internal and External Influences on Shell in Oman

The writer looks at some of the environmental influences that are impacting on Shell Oman Marketing Company, including environment...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Marketing and IKEA North America L.L.C.

Evergreen State Society, 1998). The former is a much broader term that covers the entire marketing environment (The Evergreen Stat...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

Motorola's Quest to Regain Market Share in China

European competition and finally local competition seriously reduced Motorolas market share. 2. What were the forces that contribu...

Nintendo Wii; Marketing Objectives and Target Markets

dominance over the interactive gaming market. When looking at the marketing objectives for their Wii a similar pattern to t...

Marketing In Tourism

pleasure, holiday visiting to family and friends, college breaks, group trips, religious trips, educational trips and so on. Bryme...