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Essays 1501 - 1530

Small Business and the Marketing of Computer Services

In seven pages this paper examines small business in an assessment of end to end computer systems services marketing with marketin...

Bank One's Hiring Problems

In five pages this paper examines the 2001 hiring problems at Bank One in an emphasis upon economic situations that have impaired ...

China Tobacco Company Creation

with even a modicum of business savvy knows that any number of factors can go awry. Therefore, getting a business up and running ...

Hollywood Celebrities and Consumer Behavior

In eight pages the marketing of Hollywood celebrities as a way of targeting consumer markets is examined by considering such impor...

New Company Financial Aspects

In five pages this paper considers how capital may be raised by a new business and includes venture capital use, bank borrowing, a...

COBOL and Chase Manhattan, A New Way?

The programming language COBOL is discussed in relation to modern corporations, particularly Chase Manhattan Bank. One of the firs...

Commercial and Consumer Marketing

In eleven pages communicating marketing messages to consumers either by business to business or commercially are examined in terms...

Wells Fargo Bank Historical Overview

In five pages this paper presents a historical overview of Well Fargo in a banking industry assessment. Eight sources are cited i...

Overview of the US Ice Cream Market

In fourteen pages the US ice cream market is examined in an analysis of statistics, sales, segmentation, market influences and bar...

Issues Pertaining to Interest Rates

In ten pages this paper examines whether or not the Federal Reserve's lowering of U.S. interest rates should be adopted by the Ban...

Different Generations and Marketing

In twenty four pages the newly developed marketing 5Ps are examined and 8 questions are answered in this consideration of how mark...

Overview of the Drug Prevacid

In ten pages Prevacid is discussed in a drug overview that includes its strategic marketing, promotion, distribution, pricing, and...

Levi Strauss Marketing

In seven pages Levi Strauss's company background and marketing successes and failures are examined in this consideration of change...

Articles on Credit Markets

In six pages a week's worth of articles that were featured in The Wall Street Journal of March 5, 2001 in its 'Credit Markets' sec...

Banking Regulation and Auditor Independence

In a paper consisting of ten pages this paper examines efforts to assure auditor independence through SEC rule S7-13-00 and the ba...

Hair Straightener Marketing Project

In five pages this paper examines how to market an Uncurl Perma Pressed hair straightener product in a marketing project that incl...

Examination of the Investment Banking Industry

In nine pages this paper examines the investment banking industry in a consideration of employment, risks, and outlook. Five sour...

Change and the UK Accounting Regulatory Framework

In ten pages the problems with the United Kingdom's accounting regulatory framework are examined in a consideration of such cases ...

Division III Athletic Program Marketing

In twelve pages Division I, Division II, and Division III marketing differences are among the topics considered in a discussion of...

Economy of Turkey and the Impact of the Failed Turkish Banking System

In twenty pages this paper examines how the failed Turkish banking system contributed to the country's economic collapse. Eleven ...

Market Research and Answers to 2 Questions

In five pages questions on conducting market research and marketing differences between services and products are answered. Three...

Techniques in Advanced Marketing

This paper consists of twenty pages includes content analysis, case study research tools, and discusses such marketing techniques ...

Specific Population Targeting Proposal for Marketing Research

with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...

Marketing Campaign Model

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

Ben and Jerry's Ice Cream Marketing

In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...

Computer Gambling and Marketing Campaign Management

In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...

Strategic Analysis and Company Profile of Chase Manhattan

In ten pages the Chase Manhattan Corporation, the largest bank in the United States, is considered in a detailed overview through ...

Diamond Monopoly of De Beers Consolidated Mines Limited

In five pages the domination of the diamond industry by De Beers and its affiliates are examined in a consideration of cartel char...

An Overview of the American Express Company

In a paper consisting of twenty pages charge card and credit card markets are explored along with trends including Visa and Master...

Contemporary World and the Importance of Marketing

In fourteen pages this research paper assesses the significance of marketing in the contemporary business world in a consideration...