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consumer demand for Pepsi Cola would rise due to what is called in the economic sector the "substitution effect" (Dyer, 2000; http...

A few years ago, Gateway introduced "Gateway Country" showrooms where consumers can see and use different products. The objective ...

In ten pages this paper examines how to develop a marketing campaign for a mortgage lending company with target market, values, an...

Through the Organization." His point was that "while fuzzy ideas are easy enough to come by, they are a tough sell elsewhere in t...

In five pages this paper considers Heinz's interest in manufacturing frozen ready made meals in a discussion of target market and ...

In eight pages the Austrian FASTI company is examined in terms of Asian market expansion problems and opportunities with two speci...

In ten pages the fictitious marketing of a university is described in an overview that includes marketing models and a SWOT analys...

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

In eleven pages communicating marketing messages to consumers either by business to business or commercially are examined in terms...

In eight pages diminishing returns, pricing, monopoly, inflation calculation, GDP calculation, and market's macro influences are c...

In six pages this paper compares and contrasts 2 commercial Internet websites in an examination of differences and similarities re...

In seven pages Levi Strauss's company background and marketing successes and failures are examined in this consideration of change...

In six pages a week's worth of articles that were featured in The Wall Street Journal of March 5, 2001 in its 'Credit Markets' sec...

In twenty four pages the newly developed marketing 5Ps are examined and 8 questions are answered in this consideration of how mark...

In fourteen pages the US ice cream market is examined in an analysis of statistics, sales, segmentation, market influences and bar...

a message that will be impact on the values and help to create a new generation of more water conscious citizens. The image of the...

In a paper consisting of five pages the ways in which innovative marketing has kept Apple in control of the education market are e...

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

In fifteen pages this paper examines MRIs in a history that examines its market value, financing, marketing, and business implicat...

In ten pages this paper discusses the economy of Brazil in a consideration of markets and its business sector with marketing venue...

In three pages this paper compares Theodore Levitt's The Marketing Imagination and Art Weinstein's Market Segmentation to David Og...

In six pages this paper examines the United Kingdom market in a consideration of music advertising, marketing, and how promotions ...

to mountaineers (five percent) and serious hikers (17 percent). Based on Cimas portion of $18.7 million, Cimas share of the overa...

In eight pages questions pertaining to economics are examined and include the market economy and externalities, free global trade,...

In twenty seven pages this paper presents a plan for Morocco marketing of computers that are made in the United States in a consid...

and goes right to the heart of the matter. He asserts that advertising (todays author would probably say "marketing") is not "ente...

In two pages the competitive market's inability to impact public goods is considered in terms of government involvement among othe...

that Hillerich and Bradsby recognized long ago. Important to note, however, is the fact that numerous studies have been conducted...

In twenty pages this paper considers how Dell Computers can develop a strong market presence in Hong Kong, where the economy is ai...

In five pages this paper discusses the GDP, market data, and stock exchange as each applies to the stock market situation of China...