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This essay consists of an annotated bibliography of two journal articles in the marketing arena. Included are overview, purpose, m...

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Three answers are supplied for questions asked by the student. The first answer explains how the economy is affected by the finan...

This 3 page paper gives an overview of the role risk plays within financial markets. This paper includes the case of Bernard Madof...

In a paper of eight pages, the writer looks at a marketing case study. A hypothetical marketing plan and SWOT analysis are develop...

BevCo, a fictitious drinks company, wants to develop a new drink. The paper is written in two sections; the first examines the op...

The writer argues that it is not possible for investors to outperform the market in the long term using financial analysis as the ...

The paper is the start of the formulation process to develop a marketing strategy for a new travel product. The product, aimed at...

The writer looks a some of the advantages and the disadvantages that are associated with significant increases in stock market sh...

Dove's Campaign for Real Beauty has been very successful. AS great deal of the success has been the ability of the fir to communi...

The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it...

In a paper of three pages, the writer looks at marketing in foreign countries. Cultural norms of India and China are examined for ...

The paper presents answers to 2 case studies. The first case study concerns the design of a suitable remuneration package for a ma...

In twenty one pages this paper examines the X5 sports utility vehicle in a consideration of the market potential it represents to ...

In five pages this Roc Ola Electronics' marketing plan includes problems statement and justification, market action alternatives a...

In five pages this paper examines the problem of marketing milk in a plan that includes the problem itself, its justification, mar...

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

In a paper that contains five pages the ways in which AOL can enter the market in Brazil are examined in terms of developing a str...

In a paper consisting of five pages the ways in which innovative marketing has kept Apple in control of the education market are e...

In five pages this report considers 'Trados' translation software and how to effectively market it to business in an examination o...

In eight pages this paper discusses the marketing strategy of Sprint PCS in comparison with its major competitors Vodafone Air Tou...

In twenty pages this paper considers how Dell Computers can develop a strong market presence in Hong Kong, where the economy is ai...

In two pages the competitive market's inability to impact public goods is considered in terms of government involvement among othe...

In twenty seven pages this paper presents a plan for Morocco marketing of computers that are made in the United States in a consid...

that Hillerich and Bradsby recognized long ago. Important to note, however, is the fact that numerous studies have been conducted...

In ten pages this paper discusses the economy of Brazil in a consideration of markets and its business sector with marketing venue...

and goes right to the heart of the matter. He asserts that advertising (todays author would probably say "marketing") is not "ente...

In fifteen pages this paper examines MRIs in a history that examines its market value, financing, marketing, and business implicat...

In three pages this paper compares Theodore Levitt's The Marketing Imagination and Art Weinstein's Market Segmentation to David Og...

In six pages this paper examines the United Kingdom market in a consideration of music advertising, marketing, and how promotions ...