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Essays 721 - 750

Mortgage Marketing Campaign and its Development

In ten pages this paper examines how to develop a marketing campaign for a mortgage lending company with target market, values, an...

Global Market Future Strategic Development of RyanAir

but with a limited offering such as Virgin Atlantic. The second group of airlines are the low cost airlines, these have, for the m...

Designing a Faster 888X; Project and Business Considerations

demand. This is a model that is the equivalent of the systems design seen in the Taguchi robust design hierarchy (Anderson, 2001)....

Marketing Developments

of the internet and both eComerce and mCommerce approaches to marketing is not a new idea, this has been predicted as increasing i...

Risk Management and Insurance Software Online Development and Marketing

In twelve pages this report considers risk management and how a program for marketing and development software can provide an insu...

Development and Marketing of Flying Cars

450 miles at speeds of 115 miles per hour, and are aiming to have this on the market by 2011 (Hill, 2009). This is an interesting ...

Analysis and Development of a Marketing Strategy for Marks and Spencer

in 1907, the business has grown exponentially and today the firm serves over 21 million customers a week with more than 600 stores...

Process of Product Development and Segmentation Concepts in Marketing

segments has been seen over many years. However, it has been argued that segmentation along these lines is too general. The use of...

Marketing Campaign Case Study Development

to re-launch this service to this target market with a budget of ?1,000. The best way to look at this is to consider the theory be...

Water Sports Development and Marketing in Cuba

to sustain it long term. Per capita GDP in 2002 was only $2,300 (Cuba), and that figure cannot be seen as being merely "relative"...

Direct Market Strategy Development for UK Company

of interest allowing direct marketing to be targeted, either by direct mail, the telephone or e-mail. The first stage of any direc...

The Development of a Marketing Stratagem for McDonald's

and fries had all been there for more than two decades and Chicken nuggets were introduced in 1980 (McDonalds, 2010). In any mark...

Toshiba Tablet PC Development and Marketing Environmental Analysis

The use of smaller and smaller lap tops was creating the bridge to table PCs and for many companies the move made use of small key...

Market Research and its Role in Small Business Development

The development of a small business and the role played by market research are the focus of this paper consisting of nine pages wi...

Swatch New Marketing Strategy Development

the Phil Collins special edition and the James Bond special addition will attract fans of these to areas in addition to the usual ...

Borden's Theory and Marketing Mix Development

as more comprehensive that McCarthys 4 Ps. However the 4 Ps does simply these ingredients, bring them into four main categories; t...

Integrated Privatization Marketing Campaign Development

of resistance may create a difficult situation, reducing the level of attractiveness of the share to potential shareholders. There...

Place Marketing in Urban Development

the investment take place and the area is improved. This improvement may be with more housing, more industrial or commercial units...

Fashion Marketing and the Effects of Technology and Economics

be the source of media attention and speciation. The products were seen on a range of television programmes and gained value publi...

The Launch of Innocent as a Multidimensional Product

the fore. These different issues were relevant in the way that the concept and the characteristics where developed and presented t...

Market Expansion for a Gourmet Retailer

appreciate highly differentiated high-quality gourmet food. This may be seen as a niche market, making a mass-market strategy, suc...

CARICOM

Indies along with the Regional Shipping Service (which was set up as a part of the defunct federation) came together to control th...

Turkish Business and Leadership

This 8 page paper is written in 2 parts,. The first part looks at a Turkish business; Çolakoglu A.S, a yarn manufacturer, and exam...

10 Drivers for the Development of Manufacturing Industries in Small Economies

level of income available in an economy to make the purchases it will also increase the pressure on government spending on the wel...

The Nokia XpressMusic; Competing with iPhone

Coates (1985) looked at the idea of an environmental scan more detail, and identified four goals; the first is the detection of m...

Marketing Questions

et al, 2001). However, it is also possible that a researcher may have reservations regarding undertaking research this manner, as ...

Belize as a Hospitality Market

percent of those over the age of 15 can read and write (Belize 2008). Tourist Accommodations Superficially, it could appear...

Single European Market and its Political and Economic Implications

most well known and has had the greatest impact on the community. The Maastricht treaty laid down many of the integration requirem...

Organizational Development

and large companies alike in a range of different sectors. The market position adopted by the company will also be influen...

Nike's Employee Recruitment or "Making the Fit"

proverbial "disgruntled" employee leaked an internal report, detailing abysmal working conditions in the factories. The student ...