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Essays 151 - 180

The Influence of Culture in International Marketing

ideas such as communism as well as the religious background of the country. The culture will embody the aspects such as morals, et...

Influences on Planning at Wal-Mart

of the world which would otherwise not be available, but with increased pressure from environmental factors this may also change i...

Sales and Operational Management at Speedy Momentum

the edge on its rivals. For example, if there are two products which are very similar, neither has the advantage, but if one looks...

The Recorded Music Industry In The UK

There is an increased use of MP3 players, and new mobile phone models are entering the market which are capable of downloading mus...

Managing A Fun Run

will include international events as well as local events. Research at this stage will also need to look at the potential route, ...

Tax Planning: Land Sale

the Tucker Family Corporation to pay Mr. Tucker in full at the time of any future sale of the investment property that Mr. Tucker ...

Planning an Improvement

to increase communication, and give general feedback, new abut the firm and recognise good performance of individuals and support ...

Dynamics of A Group Meeting To Develop a Health Plan

to undertake this task in order to attain the desire goal, this needs input for all the members of the group. The goal is generall...

Managing a Company's Branding

The writer discusses the importance of correct brand management by the company and the customer sales representative. If the compa...

The Impact of E-Commerce on the Entertainment Industry

something Online (n.d.). About 40 percent of others research the product Online but buy it in a store (Zolzer, n.d.). The majority...

Sales Management and Sales

their current circumstances; and their plans for the future. Helping the salespeople to meet their own personal goals benefits th...

Advertising and Technology Issues Considered for Kudler Fine Foods

The writer looks at the fictitious case of Kudler Fine Foods, assessing the way a marketing campaign to support internet sales may...

Assessment and Recommendations for Bundy Asia Pacific

The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a ...

PROMOTIONAL CONTEST - SELLING A BOOK

February 13, with the winner to be announced on February 14. We restrict it to this two-week period to put a sense of urgency into...

Toyota Motors; The Move Towards a Fragmented Market Approach

drivers, with cards segmented by size and style into generally accepted segments or categories (Kotler, 2003; Hooley et al, 2003)....

Newborn Ltd

any competitive advantage is that you to stop. It appears that Newborn Ltd has a fairly strong business model, and have a p...

Comparing the Promotional Activities of Timex and Rolex

undertaken in a localised manner. However, although there is the use of the internet it is the printed media and the telev...

Making Better Decision than Joe Schmoe

Joe Schmoe was a marketing manager for Clipboard Tablet Co. His decisions for three hand held computer ranges between 2012 and 10...

Fantasy Imagery in Marketing

over the female, with then romanticised image supported by the softer focus and warm colour, associating the myth and the emotions...

Domestic Market Challenges of GM

2002 (General Motors, 2003). Car sales declined by 6 percent and truck sales declined by 8 percent as compared to October 2002 sal...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Swatch New Marketing Strategy Development

the Phil Collins special edition and the James Bond special addition will attract fans of these to areas in addition to the usual ...

Boeing's 7E7 Marketing Audit

Boeing needs to capitalize on its first-mover advantage, gaining commitments - and deposits - on as many 7E7s as possible before t...

China's Cosmetics Market

imported goods, where process start at 100 yuan and increase to over a thousand (TDC Trade, 2000). However, the market is still ...

Marketing Strategies and PDA Marketing by SONIC

course, that was in the days before PDAs became popular. Still, Sonic could certainly take a leaf from Palms book and work toward ...

Book Sales Negotiations

take some copies prior to selling the book should also be declared at the beginning to avoid any later confusion. The main point...

Boeing's Marketing Audit

needs to capitalize on its first-mover advantage with the 787, gaining commitments - and deposits - on as many units as possible b...

Market Report for M and M Mars

range. However, to consider the market we need to look at the chocolate confectionary market as a while for the US to placer this ...

AcuScan and 'Operation Optimize'

merit because the success of the company depends on continued growth of sales revenues, but the manner in which it is presented ca...

United Kingdom's Property Market from 1995 to 2006

In 2002 The Economist predicts that the property market would fall, the same prediction has been made by the Economist every years...