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Essays 421 - 450

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Advertising Results by BT Broadband

BT Broadband would have significantly less ability to successfully market their wares. However, there are guidelines even for suc...

Private and State University Marketing Plans

complicate the issue further is the fact that a recent survey of the residents of the state, only 46 percent realized that Jackson...

The Marketing of Samsung Mobile Telephones

of the consumer base, or potential consumer base into categories where there are similar characteristics. There are a number of wa...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

Assessing McDonalds Marketing Communications in an Ethical Context

from website visitors that sign up to receive the emails. The high level of integration and effective nature of a unified message ...

iPhone Marketing

more innovation that relates to the purpose of the brand (Striefler, 2010). * Think 365 rather than 360, which is about communicat...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Nokia v iPhone

warning to management of any external changes to market conditions. Therefore, it is an approach that allows for relevant informat...

Marketing at Zappos.com

electronics. Whereas athletic shoes sell for full retail price at Zappos.com, 6pm.com offers a few Reebok styles for $14.95. ...

Justice In The Labor Market For Women According To Age, Education And Work Experience: Southeast Region Of Puerto Rico

growing and the rate of unemployment falling, male labor force participation dropped by 3 percentage points...In sum, the U.S.-Pue...

The Phases of International Marketing and Other Relevant Issues

The third stage is where regular marketing takes place. This may follow the infrequent marketing where the company realizes that t...

The Theoretical Basis for a Business Plan to Export Mangoes from Australia to the UK

the highest level of consumption rates, partly aided by the large ethnic minorities that are very familiar with mangoes (CBI, 2009...

Oil Prices

The writer looks at the different events or influences that could result in oil prices increasing. Events such as war, natural di...

Choosing a Method to Survey Employees

There are many situations in which an employer may wish to gain the options of employees. The writer looks at the way a survey to...

Assessing a Proposal for a Contract

The writer looks at when a government agency may use cost analysis to assess a potential contract, and the risks and potential re...

Starbucks Case Study

The writer considers the position of Starbucks when facing difficulties. Looking at the way the firm may have changed and adapted...

The Problem of Energy Security

The writer looks at the concept and problems associated with energy security. The influences including but not limited potential d...

Analysis of Starbucks

The writer looks at Starbucks to assess their potential for further growth and success in the future. The firms background is exa...

GOOGLE JOB DESCRIPTION

Discusses a potential job at Google (account manager), potential job stressors and barriers to communication. There are 5 sources ...

Assessment of the United Kingdom as an FDI Host Nations for R&D in Biotechnology

development facility. It is assumed that one country that the firm will not consider is Germany. The existing partnership is in th...

Challenges to International Supply Chain Management

International supply chains are becoming increasingly popular. The writer examines some of the challenges faced by the management ...

An Example of Investment Appraisal Using NPV

Net present value is a method used to compare and contrast different potential investments. The process discount future net cash ...

Investment Choices

The paper looks at three potential investments which may be undertaken by CADIM. The firm has a framework for assessing risk. The...

Effects of Early Retirement and Staffing Changes

This 4 page paper provides an overview of potential changes within the Department of Heath. This paper includes considerations of...

Downsizing at Emeco

identify two dimensions, those of constructive/destructive responses and those of active or passive. The actual manifestation of r...

FDI Influences in India and Iraq

reduce smoking in India (Lamont and Yuk, 2010). However, this has been a controversial decision, not only was cigarette manufactu...

Articles on ERP

process. The decision making process is dependant on two main components, the first is the input data and the second is the transf...

Volunteer Tourism

The majority of literature on volunteer tourism focuses on the potential positive benefits resulting from the two advantages. Howe...