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Essays 1831 - 1860

Sylvania and Its Branding Practices

the products. Effective levels of meaning include attributes, benefits and values in full. A partially effective level of ...

Sociological Intervention Tactics in There Are No Children Here by Alex Kotliwitz

fictional. Indeed, this book vividly portrays the harsh reality which so many of us have refused to acknowledge. The same factor...

China Tea House Retailer Marketing

the teas background and uses, but still providing no discounts on it. It is merely one weeks featured tea in each of CTHs stores....

Effects of Efficient Market Hypothesis Examined

the market" (Heakal, 2002). Fama (n.d.) described market efficiency in 1970, formulating the efficient market hypothesis at that ...

Health Care Policies of Presidents Harry S. Truman and Bill Clinton

plan was due to fail on several fronts. First the plan itself was way too broad - and way too much for...

Chapter Eleven Bankruptcy and US Airways

Southwest Airlines since has completed its 30th consecutive year of profitable operations, but it is the only US airline that can ...

Harlem's Peer Education Program and Pediatric Asthma

environment. One of the most obvious nursing concerns for pediatric patients is the differing ability of the patient to employ pr...

Issues of Global Marketing

which looks at the attractiveness of the market and on at the business position. The theory here is that the future success of a ...

The Development of a Paperless Society

http://www.kofax.com/learning/casestudies/ascent_vrs_case_jcbradford.asp), this is for the most part an original scenario. J.C. Br...

Societal Marketing and Green Marketing

of long-term health (Bernadette and DSilva, 2002). The Ricoh Group commented that such a strong movement towards green procuremen...

Marketing and Communications

Proctor and Gamble pharmaceuticals are a lively division. This is a company where it was once the role of the sales representative...

Analyzing the Political and Marketing Position of Danish Maersk Sealand

to make the process and the fact more efficient. The manager of one British port mused in 1991 that his port might be more attrac...

Government Organization and Its Sociological Influences

care is no more a right than is the "right" to drive fast cars (Marmor, 2000); far more subscribe to the view that access to healt...

ICU Nursing Ratio Restructuring and Change Management

will the organization finance those costs? How will current and future employees view the planned changes? Once senior man...

Boston Harbor's Revitalization and Development

agencies were involved. Why? Boston Harbor had a pollution problem. During the early 1980s, an organization called CLF filed a la...

Boston's Chinatown and its Protection Campaign

come from private donations within the Asian American community. However, the support is not all internal. Externally, there are...

Bali Tourism

examine what was written about the island before Paddys Cafe was bombed in October. Bali, which is one of more than 14,000 Island...

Ghana and Public Management Diversity

to determine how the government of Ghana can encourage women to strive to reach governments highest levels. As Dr. Mehta (1999) n...

Ethics and Religion According to Augustine and Aristotle

not make up an ethical life. Rather, he based his ideas on his own ideas concerning reason, but he did so within the context of hi...

Categorizing Films Through Genre

in that the main character, Abdel, has been abused by the police. He has been beaten so badly that he has had to be hospitalized. ...

Banking Industry and Marketing

is being considered. Furthermore, many of the functions traditionally associated with banks may be fulfilled by other finical inst...

Social Change and the Law

as law ... as ... writing some statute into a code book, having a court interpret a law, does not make anything happen. Law only i...

Case Study of ISO 9000

studies for a small company, as SMIC is described, where there are already compliant system in place it is projected that costs wi...

Marketing Campaigns and Marketing Models

repeat purchase in the car market is likely to have a gap of several years this may not be the best option. This model may have so...

Military Strategy and Napoleon's Rise to Power

and spoke French poorly even as an adult, always with a thick Italian accent (Black 10). Napoleon attended military school where...

Private Colleges' Marketing

Why Market? Even as far back at his 1992, USA Today Magazine indicated that "colleges today must draw on a dwindling popul...

Treatment Recommendation Based on a Five-Axis Diagnosis

by the APA: * "Axis I: Clinical syndromes and/or other areas of concern (i.e. marriage counseling or occupational problems). *...

Controversial Marketing's Uses and Value

other aspect that will gain attention. The value may be questionable when negative publicity is received, or the individual...

New 2003 European Union Convention Treaty

The General Agreement on Tariffs and Trade (GATT) Uruguay round of the World Trade Organization (WTO) implemented a fundamental ch...

Korea and PepsiCo

has targeted six Asian markets: China, South Korea, Thailand, India, the Philippines, and Vietnam (Asia Market Research News, 2002...