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Essays 361 - 390

Marketing Campaign Case Study Development

to re-launch this service to this target market with a budget of ?1,000. The best way to look at this is to consider the theory be...

Overview of Investment Trading and Efficient Market Hypothesis

In ten pages investment trading is examined in a consideration of Effective Marketing Hypothesis, mathematical models, trading and...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

An Audience Analysis

This research paper consists of seven pages and analyzes the opinions of social critics regarding how print media is being dominat...

Research Analysis on Impulse Buying

This paper represents a research project proposal consisting of eleven pages which discusses advertising and marketing geared towa...

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...

Designing Research; Why Do Music Users Download from Illegal Sources?

is important to determines why the illegal downloads are so important and what the record companies could do to increase sales of ...

Physical Evidence and Marketing Services

it how it will gratify that need. This is important for goods and service, but we may argue that this is more important for servi...

Nestle and Wyeth; Ethical Marketing?

give an unbiased assessment of that marketing is being utilized in the infant formula market. Nestle and Wyeth are the companies b...

Review of Qualitative Research on Childhood Obesity

a number of other illnesses (Huang et al, 2007). The nurse will be involved if these risks materialize and may also have...

School Climate/James P. Comer

through a consensual process, each member of the team feels that they had an input into the decision, whereas the process of votin...

Price and Distribution Stratagems of Rolex and Timex

special offers were prices are reduced, with the aim of increasing short term demand. This may be seen on the web site Timex.com, ...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Marketing Lessons

The writer looks at tools and strategies which may be used when a teacher delivers a person on marketing. The general approaches u...

DO WE NEED MORE GUN CONTROL?

Discusses pros and cons of gun control in the U.S. while pointing out that the current solutions aren't particularly effective...

Leaders Must First be Followers

One of the issues that has arisen in the last several years has to do with whether an effective leader also needing to be an effec...

Social Psychological Theory Current Event

This paper applies a social psychological theory to a current event. The paper demonstrates how the theory can be applied to a ver...

What is Identity Theory

Social psychologists have identified at least four types of identity theories. This paper discusses two of them, identity as in pe...

The Cellular Telephone Market

and integrates personal information management, It may be argued that as technology is developing and functionality is being added...

iPhone; Opportunities and Threats

72% for the same period in 2007, music is also becoming more important to 68% of phones sold in the first quarter of 2008 being mu...

Road Construction Environmental Impact

This could have an adverse health impact on citizens who already have respiratory problems and could cause new problems in all peo...

Methodology for Investigating the Potential Relationship between Organizational Readiness and Learning Organizations

being an organization that is unable to undertake continuous learning, facilitating the required changes in a dynamic environment,...

Business Plan for a New Ethnic Restaurant

themselves can be communicated and embodied within the organizational culture. However, it is also an organization where there are...

Communnication, Technology, and Social Changes

and the society. The Planned Parenthood Federation could produce a short documentary that reports the services they provide that a...

The Marketing of the Melbourne International Film Festival

critic" and one can appreciate how the cognitive process may be impacted by allowing them see themselves as a potential critic. ...

The Potential of Mobile Marketing

privacy, as well as resentment for the process for quite to open and read the message in order to determine it is a marketing mess...

Marketing Cape Town to the Commercial Envitonment

the shore of Table Bay, the city was officially founded in 1652 by Jan van Riebeeck, as a halfway point/supply station for the shi...

Ethics and Leadership

Ethics are interdependent with values and values are the basis and driver of ethical leadership (Renner & Renner, 2006). Values de...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...