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that a business model is only as good as the market in which it operates. For example, the host of Walt Disney World theme parks a...

is a long definition and includes the aspects of creating value and managing customer relationships, this is giving more detail to...

this instance, it seems that the Chinese do respond to advertising, but it must be done in a certain way. While authors maintain t...

complete several agendas. These marketing strategies are designed to be straightforward and simple that gets to the heart of the ...

been a driver behind some of the mergers and acquisition, and has also be driven by those acquisitions as firms develop internatio...

purposes of this example, one might consider Southwest General Hospital in San Antonio, Texas. This facility makes for a good exam...

example, a guide on "sex appeal" by artist and writer Michael Turner (author of several superhero comics for DC and Marvel) recent...

existing facilities to produce and sell these burgers. The requirements in terms of addressing the burgers can be met by the exist...

In five pages this paper discusses how to creatively and successfully market Internet gambling casinos in the United States in a p...

In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...

This paper consists of twenty pages includes content analysis, case study research tools, and discusses such marketing techniques ...

In ten pages this paper examines Internet marketing in a consideration of what it is, how it takes place, and its benefits with on...

with far more factors than need, utility, or amusement. Complicated issues such as sexuality, status, and self-esteem are connect...

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

In five pages the domination of the diamond industry by De Beers and its affiliates are examined in a consideration of cartel char...

In fourteen pages this research paper assesses the significance of marketing in the contemporary business world in a consideration...

In a paper consisting of twenty pages charge card and credit card markets are explored along with trends including Visa and Master...

In twelve pages this research paper considers Russia as a market of McDonald's in a consideration of marketing and business behavi...

A paper that addresses the problems faced by Apple Computers, Inc. The author contends that Apple computers main competition, Mic...

is made. Mayes cites 6 reasons that may impact on a rational judgment, these are overconfidence, fear of regret, cognitive dissona...

In ten pages this paper discusses direct marketing concepts, strategies, and the advantages and disadvantages of interactive strat...

or through acquisition of all or part of existing breweries. CEO Gerard van Schaik had summarized the overall goals of the compan...

the ideal way to attain their desires. K & S Associates is in the start-up phase of business and we believe, based on market rese...

In five pages this essay examines hydroponic lettuce in terms of possible markets, product, benefits, and a marketing plan and var...

the start of this centurys last decade that Macys began to change for the worse. Several years earlier, Edward Finkelstein had de...

In twelve pages this paper presents a Phillip Morris company marketing audit in an examination that includes such topics of discus...

In twelve pages this paper examines a company's need to change the focus of its marketing in a consideration of a marketing plan t...

This marketing case study that examines this influential agency's talents and marketing savvy consists of eleven pages of analysis...

This paper consists of fifteen pages and presents a marketing audit of Volkswagen that includes sales, market share increase objec...

This paper analyzes various marketing strategies used by General Motors (GM). The author focuses on the marketing behind two Chevr...