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Essays 1111 - 1140

Owning or Leasing Hotel Facilities

In eight pages this research paper examines whether or not it is more feasible for the hotel industry to own or lease facilities. ...

Las Vegas Architecture and the Mirage Casino and Hote

In nine pages this paper discusses dual function buildings in this consideration of Las Vegas' Mirage Casino and Hotel. Five sour...

Motivation and Hotel Employees

In twenty pages this paper examines the hotel industry with the all important consideration of staff motivation. Twenty three sou...

Hotel Human Resources Management Theories of Peter Senge and Edward Deming

In seventeen pages service industries and hotel HRM are examined within the contexts of the Learning Organization theory of Peter ...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

Management Practices in Nursing Homes

In twenty pages this research paper discusses management practices as they pertain to nursing homes in a consideration of ideologi...

Indochina's Hotel Management

In six pages this paper discusses advertising, security, personnel and management training as each topic pertains to Indochina hot...

Trend Towards More Load Funds

In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

New Private Investigation Agency Marketing

In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....

Case Study on Fairfield Inn Hotel Management

In eight pages this hotel management case study on Fairfield Inn includes its organizational structure, problems and the pros and ...

Case Study of McDonald's

In eight pages a company case study of McDonald's includes financial performance, marketing mix, strengths and weaknesses, and glo...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Australia Sexual Harassment and Discrimination

In fifteen pages Australia is the setting for a fictitious XYZ Hotel employee literature packet sample that is designed to emphasi...

The Traits Necessary for a Career in Hotel Management

people, "schmoozing" with the public -- I was hooked. That same manager made a point of taking me on as his unofficial apprentice...

King David Hotel Bombing

In five pages this 1940s' bombing of the King David Hotel is examined in terms of the militants and terrorist actions that culmina...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Fictitious Sleep Shell Product Proposal

In eight pages a marketing survey, financial information, and 4 charts are featured in this fictitious product investment proposal...

Food and Beverage Policies and Purchasing Practices

In eight pages this paper discusses policies and purchasing practices of restaurants and hotels as they pertain to beverages and f...

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

United Kingdom's ACCOR and Strategic Management

In five pages this paper examines the world's 3rd largest chain of hotels in terms of its strategic management approaches. Nine s...

Guest Room Renovation Report

In five pages this paper is formatted as a junior hotel manager's memo to the vice president discussing guest room renovation upgr...

Hospitality Industry Leadership

In five pages this paper discusses employee development in the hospitality industry and the importance of effective hotel manageme...

Luxury Urban Resort Hotel Proposal

this caliber, it is important to look at the competition. What other hotels in the area would appeal to the same market, and how c...

Comparison of Hotel Industry Styles of Leadership

In five pages this paper examines Intercontinental, Holiday Inn, and Hilton Hotels in a comparative analysis of leadership styles ...

Marriott Hotels Resource Use Effectiveness

When considering resources we need to remember that this covers a very wide area, form the financial resources of capital and reve...