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Essays 1351 - 1380

Marriott Hotels and Capital Structure

In fifteen pages a Marriott Group student supplied case study is examined in terms of corporate goals and accommodating financial ...

Proposal for Water Massaging Machines in Airport, Casino Hotels, and Shopping Mall Kiosks

This water massaging machine propsal is examined in five pages. Five sources are cited in the bibliography....

Flow Diagram and Explanation of an Automated Telephone Hotel Booking System

The paper is based on a case provided by the student with a proposal for a new automated booking system accessible to clients thro...

Restaurant and Hotel Management and Ethics

In twenty pages the hospitality industry is investigated in terms of its use of ethics, how they can be improved, reactive and pro...

"The Da Vinci Code" - Controversy

not only capture attention but also influence others to believe what is not irrefutable. Having the courage - or is it stupidity?...

Esteban Echeverria/The Slaughter House

to its "underlying political statement" and purpose, which is to underscore the brutality of the Rosas political regime. One of ...

Rent Control: Impact Upon The Economy

to Colin Vaughan, a reporter on politics and urban affairs for Torontos CITY-TV, social housing funding was cut off in 1993 under ...

Success in the Hotel Business

excellent leadership skills will render a good manager in this business. Another source of information in discerning what is nece...

Evaluating Two Antipoverty Policies

discriminatory practices. The primary problem with fair housing is the fact that there exists a great deal of racial, gender and ...

TQM: Brief History And Implementation

of the primary focal point, which as been responsible for different values, assumptions and expectations. In this day and age o...

Robert W. Howard's "The Shrinking Of Social Studies" - Reaction

learning through more evenhanded methods. Howard (2003) duly points out how standardization benefits no one but the bureaucrats w...

A look at the Hotel Mini Bar

product will be good for business. A hotel staff member that is interested in doing business with Bartech will likely have a vari...

Hotel Industry Productivity Performance Measurement and Assessment

In eight pages this paper discusses how operational efficiency and effectiveness can be measured and assessed while also consideri...

Hotel Industry and Issues of Sexual Harassment

general public are aware that sexual harassment is illegal, still many are unaware of the issues and what constitutes sexual haras...

Hotel Industry Concepts of Performance and Service

resource based view, they have limited resources that need to be maximised. The measures are there to ensure that there are many w...

Market Demand Forecasting and Marketing Simulation I

worth everything theyve directly paid for it. That was the leading reason for keeping the price lower than it could have be...

Automotive Market's Microeconomic Analysis

to decide to purchase a new car and commit to years of high payments when consumer confidence is low or when the households primar...

Societal Marketing and Green Marketing

of long-term health (Bernadette and DSilva, 2002). The Ricoh Group commented that such a strong movement towards green procuremen...

Marketing Campaigns and Marketing Models

repeat purchase in the car market is likely to have a gap of several years this may not be the best option. This model may have so...

Controversial Marketing's Uses and Value

other aspect that will gain attention. The value may be questionable when negative publicity is received, or the individual...

THE TURKISH MARKET, BRAND AWARENESS AND MARKETING COMMUNICATIONS

Discusses market entry and marketing communications in Turkey. There are 4 sources listed in the bibliography of this 3-page paper...

Media, Marketing, Customers, Public Relations, and Marketing Questions

that got more than five million responses" (Aaker, 1996; p. 240). 2. Explain why selling private brands often enables large retail...

Local Markets' and International Brand Value Creation

range of reputable sources. These can be used to frame and explain the results that are obtained from primary research. It is also...

Singapore and the Marketing of Customer Relationship Management Marketing

argues that it is the share of the customer that is the measure of relationship marketing. Adrian Payne identified six markets ce...

Interactive Marketing's Value

taking place at the same time to discourage attention. Other forms of marketing such as direct mail and internet marketing have fe...

Internal Marketing's Concept and Value

2004). In order to communicate effectively with the employees there needs to be a greater commitment and level of input to win ove...

Emerging Markets' Risks and Rewards

where securities are traded in the public market, is not defined as a developed market by indices such as the Financial Times Indi...

Efficient Market Hypothesis and the Stock Market

for the efficiency is that the market brings together the buyers and sellers in a single arena where the market forces are left to...

Travel Industry and Marketing's Macro Environmental Elements

In seven pages this paper discusses how the travel industry achieves marketplace differentiation and how competition is influenced...

Soft Drink Market and Marketing Communications

can also create a level of identification. Diet Pepsi is very effective at communicating, and as the number one diet drink globall...