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Essays 1021 - 1050

Ritz Carlton Hotels and TQM

Milliken & Co., Motorola Inc., and Xerox Corp that had been successful in making TQM work, "to learn about quality, but we wrongly...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Owning or Leasing Hotel Facilities

In eight pages this research paper examines whether or not it is more feasible for the hotel industry to own or lease facilities. ...

Las Vegas Architecture and the Mirage Casino and Hote

In nine pages this paper discusses dual function buildings in this consideration of Las Vegas' Mirage Casino and Hotel. Five sour...

Sheldon Natenberg's Option Volatility and Pricing

In seven pages this informative text on the stock market is reviewed....

iPad from a Marketing Perspective

and the iPod Touch, utilizing an operating system similar to that of the iPhone, the device is controlled by the a multi-touch LCD...

Goals and the Potential Target Market for a Charity Organization

of reasons; the donations made by commercial enterprises will often be larger than those individuals, and will help to increase th...

Market Regulation under the Saudi Arabia Capital Market Authority and the US Securities and Exchange Commission

singular financial sector regulator in the country. It includes regulation of securities on the Saudi Arabia stock exchange, which...

Marketing Case Study of Ben and Jerry's

attracts publicity and will appeal to the market which values these types of activities, 7.5% of the pre tax profits are put to go...

Questions on the Case of Page v. Sloan Answered

independent contractor. 2. What duty of care(s) is the court applying?...

Marketing Defined

100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the early 1980s, but rather reflected the i...

Contract Law and Term Breaches

an offer is made as a promise to a wide audience where there is not the need for bilateral communication. In looking...

Domestic and International Marketing

"two nationalist and one globalist approach" (Ravenhill, 2001). The first approach was for the government to bail out the compani...

Marketing and Ericsson

not specially associated with individual products. There were different products sold in each country. The aim was to create an im...

Indonesia and Philip Morris Tobacco Company

Marlboro itself is the best-selling brand in the world -- the "Marlboro Man" represents the mystique of the American West, rugged,...

Quality Products vs. Luxury Products

Bordeaux, 61 chateaux produce Grand Crus Classe wines, which command the highest prices of any wine in the world (History of Borde...

Relationship Between Customers and Hotels

the hotel in question. Relationship marketing involves building a definite give-and-take relationship between the customer and the...

Analysis of Expedia.com

of this online discount service. According to Expedias Erik Blachford, a discount pricing structure is achievable online because...

Analyzing and Reviewing Casino Hotels

trails to the west, and became a popular railroad town in the early 1900s..With the growth of the railroads, Las Vegas became less...

U.S. Brands' Global Marketing Plan and Dominance

may or may not indicate that the US firms are best at branding. The commercial environment is increasingly competitive. There is...

China Construction Industry

considered China, when joining the World Trade Organisation (WTO) declared itself as a developing nation, may be expected. The gro...

Examination of The Communist Manifesto by Karl Marx

(not many women were in places of ruling in those days), the people who controlled the production of product and the money made. T...

Architecture and Marketing

while attracting the customer. Promotion, as we mentioned above, is letting the target market know about the product (or service) ...

Macroeconomics and Hotels

expert noted (Ellin, 2002). Spas, with their selection of facials, massages, exercise equipment and in some cases, even nutritiona...

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

Marketing Audit Design

customer is satisfied and sees value in the product or service that the organization offers. The "product" arm of the marketing m...

Market Penetration and S Curve Analysis

her s-curve, examine whats going on in the economy, markets and competition, calculate the resources necessarily to get the produc...

Chinese Cosmetic Market Entry

the west, as such the company already has the product knowledge required to meet many of the market needs. The market is also on...

Language in The Blue Hotel by Stephen Crane

the portals of the blue hotel" (Crane). Clearly, these adjectives promote a depth of understanding about Scully that otherwise wo...

Los Angeles' Ambassador Hotel

no longer in use, but is the subject of controversy. There are those who want to use the site for some other purposes. After all...