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Essays 1441 - 1470

Needs-Based Marketing

is considered to be more fundamental than the one above it, and so on, such that a person cannot fulfill needs from higher levels ...

Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

The Expansion of a Business Operation Internationally

both regionally and internationally through their mail order company (Calendar Islands 2010). Political Economies Two economies...

Continuity of Operation in Times of Disaster

867 Natural and manmade disasters present many threats to governmental entities....

The Plan for Setting Up a New Hostel for Backpackers

the potential sources of revenue and reduce the risk associated with the project. The facilities will include a pub/bar which will...

TARGET CORP. AND WAL-MART STORES INC. AN INTERNAL AND EXTERNAL COMPARISON

paying workers. Wal-Mart has received its share of negative publicity pertaining to discriminatory law suits. Social. Men...

DIRECT VS. INDIRECT SALES OPERATIONS

of an indirect sales operation for the biotech company are that it can rely on intermediaries in the United States and Asia that a...

SONY PLAYSTATION AND MARKET RESEARCH

has done so. Its Wii console, for example, was developed specifically to attract non-gamers (typically young males). In fact, it c...

Health Care Product Marketing

favorable. For one thing, patients typically complain of excessive pain in relation to the treatment, and this pain does not alway...

The Stages of Entrepreneurship

is currently being satisfied and assess that solution as a form of competition. For example, it is possible that there is already ...

The Marketing of the Melbourne International Film Festival

critic" and one can appreciate how the cognitive process may be impacted by allowing them see themselves as a potential critic. ...

Marketing Definitions for the 21st Century

complete several agendas. These marketing strategies are designed to be straightforward and simple that gets to the heart of the ...

Cabanatuan, a Textbook Operation

mission and saved the American prisoners of war (POWs) being held by the Japanese at the Cabanatuan internment camp in the Philipp...

Oil Production Questions

would reduce the delays in the process, possibly by a considerable level (Marathon, 2010). Tools such as pumps within the pipeline...

Perodua SCM

of the firm. Schechter and Sander (2002) extend a well used business analogy which has been utilized by authors such as Mi...

Modelo’s Beer Market

been a driver behind some of the mergers and acquisition, and has also be driven by those acquisitions as firms develop internatio...

A Change in the Leadership Style at Ford

This paper examines the way change took place in Ford, moving towards a more participative style. The first section assessing the ...

Record-Keeping and the Role of DHHS

reason why pharmacies can sell personal information has to do with a loophole in HIPAA ("HIPAA Loophole Allows Pharmacies To Sell...

Business in a Niche Market - The Competitive Advantages

loyalty in consumers. Therefore, finding a niche to fill is a great way for a business to not just survive, but to thrive....

Motorcycles PEST Analysis

World War. It manufactured its first small motorcycle, the Model D, in 1949. The company improved its technology for the bikes and...

Perfect Competition and Other Market Structures

stall is selling carrots at a price below the others then it will be the stall that sells the most the rest of the other market st...

Advertising in the Chinese Market

this instance, it seems that the Chinese do respond to advertising, but it must be done in a certain way. While authors maintain t...

Preparing Getwell’s Budget

The writer uses data provided by the student concerning the operations of investment plans by a company to prepare a budget, calcu...

SOUTHWEST AIRLINES AND ORGANIZATIONAL ANALYSIS

with a variety of governmental rules and regulations. In the United States, for example, airline companies operate under the auspi...

Sustainable Fuel Development in the Colombian Economy

that a business model is only as good as the market in which it operates. For example, the host of Walt Disney World theme parks a...

Comparison of Various Types of Healthcare Organizations

and will be made up of a number of different departments divided by areas of specialty, such as accident and emergency, maternity,...

Evolutions in Operations Management

the most efficient work methods and then organising the and controlling workers to ensure maximum efficiency (Huczyniski and Bucha...

World War II Britain and the Use of Secret Strategies

has been written about the role of John Masterson, an agent in the British Secret Intelligence Service who masterminded the use of...

MARKETING SEGMENTATION, MARKETING PLANNING AND A CRITICAL ANALYSIS

start, that it couldnt go up against the likes of IBM when it came to personal computers. Instead, Apple came out with its Macinto...

Operational Maneuvers in the Military

the narrative of the Second World War because, while it was instrumental in reducing Japanese holdings in the Pacific, it was quic...