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Essays 541 - 570

Mexican Cement Company CEMEX

the latter 1980s and the 1990s, mainly through acquisitions (Podolny and Roberts, 1999). What also helped was liberalization of fo...

Marketing Considerations for a Professional Service

fairly strict about dentists advertising as well. Though manufacturers of all types of products can make outrageous claims about ...

L'Oreal Marketing

the most suitable manner. For example, in Japan Maybelline in the dominant brand (Coates, 2002). Overall, there is a concentration...

Case Study of Dell Ventures

develop and respond in a more effective manner to the changing needs of the consumers. This enables Dell to control the entire val...

Criminology Theory Glossary

go unexplained based on ordinary criminological theory. Trait theory provides new explanations for odd behavior. At the same time,...

United Kingdom's Marks and Spencer Mistakes

(2002). Next continues to be a force to reckon with even though it seems that M&S was able to lead Britain through the 1990s. Inde...

Buying Behavior of Consumers

and services. It is important to establish whether or not the target section of...

Nike's Use of Mass Customization

(Evans, 2001). However the model was not new, and had helped companies such as Timbuk2 increase sales on average 51% per annum eve...

Student Labeling and its Negative Effects

criminal, they will behave like one. Similarly, in education, if children are labeled as being disabled, they will live up to that...

EU and Nike

from Europe boosting revenue for the company (Wrighton and Bleakley, 2000). Knight, however, acknowledges the mistakes he ...

Strategy of Saudi Aramco Oil Refinery

The company may also be seen as one that has the highest level of oil reserves, with an estimate of 280 billion barrels (Haider, 2...

Christ A Crisis in the Life of God by Jack Miles

by the Nazis to advance their agenda (and died insane) and Paveses died by his own hand. Miles posits that Gods intention in i...

Overview of European Trademark Law

commodities and differentiated goods (Sterns & Reardon, 2002). Standards provide a method of transferring information as well as t...

Knowledge Management and Information Technology

we have in pursuing innovation is a combination of Peters controlled chaos, a firm grasp on strategic planning, the ability to see...

Global Video Game Consoles

of Realism There is little doubt that competition is a given factor among most businesses that are attempting to globalize...

Pricing Strategy and Price Elasticity

Ps are superfluous. When the product is sound, however, price will be important as well. Goods and services can vary in their qu...

Nokia and Advertising Communications

In this paper consisting of six pages the Nokia advertising strategy as it relates to the mobile telephone market is compared with...

Lunds Hotels' Marketing

In ten pages this paper examines the marketing strategies of this fictitious regional small hotel. Twelve sources are cited in th...

Discovering and Marketing a New Product

In twenty one pages this report discusses DaimlerChrysler's desire to introduce a motorbike to its product line and considers pote...

An Analysis of Coffee's Popularity

In a paper consisting of 5 pages the methods of advertising campaigns and marketing strategies and their impact upon public's perc...

Marketing The Bear Creek Golf Course

This paper examines the marketing strategy involved in promoting the Bear Creek Golf Course. This twelve page paper has two sourc...

Society, Deviance, and Differences

In five pages deviance in society is examined in a discussion of the labeling theory along with the philosophies of Emile Durkheim...

Mature Market Product Limits

In seven pages this essay considers a product's four stage life cycle in a discussion of company implementation strategies regardi...

Marks and Spencer's Marketing

In twenty pages this paper examines how marketing problems have been successfully surmounted by Marks and Spencer in this consider...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Life in the Medieval Era

1431) and Jean Foissart ( c 1330 - c1404). Yet we will see different pictures of the same society from their point of view as we ...

Firestone Tire Fiasco and the TREAD Act

In five pages this paper discusses how the Firestone tire fiasco prompted the TREAD Act legislation and considers the company's re...

Marketing's Role in Business

In five pages this paper examines the business role marketing plays in an overview of planning strategy, budgeting, and the establ...

Changing Behavior and Sociological Comprehension

that refers to the contrasts of the static, or in place aspect, which is a feature of situations and structures, and the dynamic a...

Sports Drinks and Marketing Management

In eight pages this paper discusses Quaker Oats, Gatorade, the sports drink industry in a consideration of management, marketing s...