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Essays 391 - 420

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

Gucci and Marketing in the Present and Future

were somewhat exclusive (Gucci, 2006). The range of products grew and expanded into luxury luggage (Gucci, 2006). This has been a ...

Simply Fit Marketing Mix

Price. The product is seen as being the most critical of all the Ps of the marketing mix. If the product is of poor quality or...

Tourism Communication Strategies

order to create appeal. Tourism may be a growing industry, but it is one that is made up almost entirely of discretionary...

Market Assessment of Cadbury and Electrolux

candy coating is covering a milk chocolate centre (Cadbury, 2010). As well as the development of new products, another product fro...

Marketing in Different Scenarios

Marketing may be guided by the marketing mix, but the way marketing take place will vary depending on the different scenarios in w...

Developing a Digital Marketing Strategy for Southern Comfort

market being forward-looking and technologically able. The question is how can this marketing be undertaken in a more strategic m...

Marketing Shoes in Mexico

company has production facilities where the current footwear are made, we will assume that this is in the home nation. The factor ...

3 Education Research Proposals

policies, implementation and use may occur, impacting different stakeholders. 2. Methodology To assess the way popular media a...

Global and Multi-Country Strategies

difference may be seen in the level of target market that may be available within the country, due to the economic development st...

Dell Computer Strategies

This is a report about Dell Inc., founded in 1984. Dell offered a unique experience to consumers at the time. The paper considers ...

eCommerce Strategy of Dell

In five pages Dell's corporate rise within the personal computer industry is assessed in terms of its ecommerce strategy. Four so...

External Factors Impacting Computer Sciences Corporation

competition has been around almost as long as CSC has. CSC has, in fact, spent much of its time in acquiring other smaller compani...

Forensics and 'Cyber' Crime

computer system with the intent to destroy or manipulate data is more than enough reason to augment security measures. According ...

Dell Computer and a Change in Culture

success include: * Effective internal communication * Efficient business processes * Employee training * Employee motivation * Pos...

Sonic Hand Held Computer Pricing Strategy

where process such as this are often seen. There may be same difficulties in using this type of pricing (Kotler, 2003). Penetrat...

Technology and Leadership

their life or the life of those around them? A leader has the "capacity to create or catch vision." In other words a leader has ...

Thailand Marketing and Business

may be seen as similar in complexity to the average OECD with a total of 19 stages being required, against an OECD average of 18, ...

eCommerce Strategy of Dell Computer

In sixteen pages Dell's ecommerce strategy is examined in a direct distribution business model discussion. Fifteen sources are ci...

Saudi Arabia Software CDs and Music Marketing

In ten pages this paper examines the prospect of conducting limited business in Saudi Arabia in this case study of Soft Sound, a c...

Strategies of Retail and Shopping

This paper consists of three pages in which retail and shopping strategies in times of globalization and computer technology are e...

Various Educational Approaches

such activities interactive reading, writing and arithmetic is one particular reason why education from computer programs in grade...

Modern Instructional Strategies and Computer Technology

In five pages modern instructional strategies are examined within the context of computer technology's influence and the impact on...

The Cheapest Car in the World; The Case of Tata Motor's Nano

The idea of the car coming from Tata Motors may be seen as unsurprising considering the background and culture of the company. The...

GE Strategy Plan

near Clemson, South Carolina takes its water from a local stream; uses it; treats it; and returns in cleaner than it found it. Ai...

Two Views of War: Jomini and Clausewitz

and strategic; if the army occupies temporary positions along this line, they will be "strategic positions."4 When the army meets...

The Coop in Italy; Case Study on the Move to Discount Retailing

the quality is the right level, the Coop approach to screening beyond this. The first stage is a screening to ensure that the supp...

South Korea's Economy and Currency

currency was the strongest in Europe and explained how the Swiss can manager their affairs without their neighbors help (Fildes 29...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

Christianity Comparison and the Mic Mac Creation Myth

In twelve pages this paper contrasts and compares Christianity's belief with the account of the Mic Mac creation myth. Six source...