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Essays 1231 - 1260

Marketing Strategies for The UK's Millennium Dome

This paper examines how inefficient marketing plans for the Millennium Dome hindered attendance and profitability. This five page...

Marketing Strategies and the Mobile Telephone Industry

In five pages this paper discusses mobile phone marketing with the primary emphasis upon Nokia but Siemens, Motorola, and Ericsson...

Sony and the Marketing Strategy of Michael Porter

In eleven pages this paper examines how business theorist defines globalization and then applies his Five Forces Model to an analy...

Market Entry Strategy for Romania/A Research Proposal

use to enter the Romanian retail clothing industry and which are likely to be the most cost effective. The hypothesis is that to ...

Questions on Marketing and Strategy

positive purpose and worked to inhibit the formation of a corporate culture that gained the most from its employees. It is ...

Nike's Internet Initiative, E-Nike and E-Marketing Strategies

Nike." Beyond Michael and Tiger Two of the sports worlds biggest superstars, Michael Jordan and Tiger Woods, are tied to Nike thr...

International Marketing, Strategy Shift, and Coca Cola

yet consistent with Cokes overall goals. The company suffered massive setbacks in Europe when contamination in cans sold in...

Military Marketing Strategies

tell their audience and to offer in the way of recruiting facts. It would be more effective to market separately so that the publ...

Comparing Operational and Marketing Organizational Strategies

In ten pages this paper relates competing organizational strategies within the same company, outlining similarities and difference...

Vodafone in Nigeria and Potential Market Entry Strategies

However, the entrance into the market is not as simple as this, with many different influencing factors. Porters Diamond m...

Marketing Strategies for the Fitness and Body Building Industry

potential target market (Kotler 429). This is untaken using "memory tests " and "learning tests" (Kotler 430). Another name may be...

Strategy For Marketing The University of Phoenix Online

film directors who also could not cut it in the real world, teach what they have learned. In some way it is better to have qualifi...

Marketing Strategies for the Chevy Volt

seem flustered with General Motors decision to emphasize the "40 mile range" of the Volt, seeing it as thoroughly unimpressive and...

SERENITY'S 2SIMPLE SOAP - A MARKETING STRATEGY

The 2Simple Soap is in the introductory stage - in other words, its just coming onto the market, its a new product...

How International Brand Managers Need To Vary Their Marketing Strategies

which means that more positive responses that may be gained in the different areas where there is a strategy that allows for these...

MARKETING STRATEGIES, FOOD DISTRIBUTION AND EXPANSION

the fact that the competition has higher prices, while perhaps ignoring that the competition lowers prices for bulk shipping. This...

A Successful Marketing Strategy: Clearly Contacts

This 3 page paper gives an overview of the campaign strategies that the Canadian company Clearly Contacts uses to get more buyers....

VIRTUAL DRINK DRIVING GAME: MARKETING STRATEGIES

There are a couple of target markets for this particular product. The main target market will be young drivers, between the ages o...

LEGO - MARKETING STRATEGY

estimated that the break-even point of this product could happen within the next three quarters. By treating SeriousPlay as...

The Theoretical Basis for a Business Plan to Export Mangoes from Australia to the UK

the highest level of consumption rates, partly aided by the large ethnic minorities that are very familiar with mangoes (CBI, 2009...

Determining Market Entry Strategies

Once a country has been access as viable and a market assessed as accessible the next stage is for the firm to examine potential m...

Strategies For Competing In Global Markets

by for operations when companies seek to become or are multinational corporations. These are followed through in a sequential incl...

The Body In Consumer Culture: Performing Masculinity

buff model. Indeed, it can easily be argued that while there is some form of embellishment in most advertising, employing bodybui...

How Cost Effective Measures Can Be Used In 1) Educating Students With Special Needs And 2) Engaging In A Social Change Response

and staff of a given school understand this necessity indicates a greater academic, social and emotional dedication toward their s...

Students Are Consumers, Colleges Are Businesses

where and how they acquire higher education is both grand and far-reaching; that universities are feeling the financial pinch of s...

A Career In Marketing

Competition levels are very high, and with many new graduates and the need to cut costs many firms have reduced on their graduate ...

Pharmaceutical Maketing Ploys and Viagra vs. Levitra

Advertising could be contended to be one of the most influential factors of our modern life. Advertising can, of course, take a v...

Market Conditions and Economics

In five pages market conditions and product differentiation are examined in a consideration of issues such as pricing, monopolies,...

Environmental Factors In the Marketing of McDonalds

of marketing to children and the sale of happy meals. This targets families with children with meals especially designed for them ...

Exploring the Marketing Concept

However, some examples might help in exploring this compelling topic. Marketing is important to organizational success. Again, on...