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Historical Theories on Health, Education, Society and the Individual

In twelve pages this paper discusses how the nursing profession's health care workers can benefit from the educational theories of...

Jean Watson's and Martha Rogers' Nursing Theories

In six pages this paper contrasts and compares these two approaches to nursing theory that are based upon the concepts of nursing,...

Goal Attainment Theory of Imogene King

In three pages this paper examines community based nursing and its associated issues within the context of Imogene King's theories...

Marketing Function Changes

In five pages marketing function changes are discussed as they relate to changing consumer preferences and Internet technology. T...

Cluetrain and Marketing Guru Design

In five pages this paper discusses a 'Cluetrain' webpage that reveals the innovation of new marketing gurus that embrace the Inter...

Flanking in a Price War by Roger Calantone, Cornelia Droge, David Litvak, and C. Anthony di Benedetto

In four pages this article is considered in an overview and implications of the points that are raised with an analysis of the Que...

France and Costume Jewelry Marketing

In nine pages this paper discusses the marketing and brand image protection of costume jewelry in France. Nine sources are cited ...

Government Price Controls and Their Impact Upon the Pharmaceutical Industry

p. PG). Consumers are becoming nonplussed, and therefore resistant, to all the elaborate marketing schemes found in todays market...

Format and Programming of 4 Major Radio Stations in New York City

In fourteen pages this paper examines 4 popular NYC radio stations WLTW, WWRL, WQHT, and WBGO in an analysis of their format, prog...

Communication Theories of Walt Fisher and Kenneth Burke Compared

In nine pages Fisher and Burke are theoretically compared in terms of their thoughts regarding communication and culture's role. ...

Mock Communication Episode and Communications Theory

This paper consists of five pages in which persuasive communication theory is examined in an analysis of a mock episode featuring ...

Individual Application of Cognitive Communication Theory

In four pages an individual's daily life and the application of cognitive communication theory are examined in terms of meaningful...

Gratification and Communications Theory

In about three pages this paper discusses audience constraints through social roles in this communications theoretical overview on...

Theories of Political Communication

In eight pages this paper discusses the types of theory associated with communication in American politics. Twelve sources are ci...

A Discussion of Applied Conflict Theory

be of nearly universal application for assessing intrapersonal conflict in settings ranging from home life to the board room. Bec...

AOL Marketing

In five pages this paper examines the marketing endeavors of American online as an external advertising venture for others and reg...

Global Marketing of Heinz Ketchup

In five pages the international marketing efforts of Heinz ketchup are examined in terms of its emphasis upon consistency and bran...

Internet Sales and Product Promotion

In five pages this paper discusses Internet product sales and promotions in an assessment of online pros and cons, as SWOT analysi...

Germany and the Marketing of Computer Hardware

third largest, and accounts for somewhat more than one-fourth of the European Unions GDP. According to BusinessEurope (1998), amon...

SoBeä Beverages' Marketing Plan

is not so high that products can be classified as dietary supplements rather than soft drinks. The products are politically and ...

Aspects of Management in Real Estate

In thirteen pages this paper examines the various factors associated with real estate management and includes industry competition...

Franchising of Fashion Cafe

In eight pages a proposed Fashion Cafe franchise is considered in a discussion of its present financial condition, target markets,...

Marketing and Sales of DuoLine

In five pages this fictitious manufacturer of dual atomizers is examined in terms of various techniques for marketing and sales. ...

Saudi Arabia and the Exporting of Computers

In thirteen pages this paper considers Acme Computer's decision making process involving a cautious approach to exporting computer...

Corporate Overview of Philip Morris Tobacco Company

In fifteen pages this corporate overview of Philip Morris Tobacco Company includes corporate objectives, marketing tactics and str...

Benetton International Marketing Efforts

In five pages Benetton's international marketing and its reasons for the company's continuing success are discussed along with an ...

Minnesota's Upsher-Smith Laboratories

An overview of this company that develops and markets prescription pharmaceutical drugs and dietary supplements is presented in a ...

Seek Specific Job Opportunities Based on Bilingualism

as well as mentors, training programs, internships and more. Clearly, the bilingual person is almost never without job opportunity...

Theory and Application Regarding Satellite Communications

primary types into which satellites can be divided, according to Curtis (1989), into five principal types: research, communication...

Communications Theory and TV Viewers' Habits

In twelve pages this research paper examines television viewing habits and why people watch what they do with various communicatio...