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Essays 211 - 240

1990s' Industrial Marketing

In eighteen pages the 1990s is examined within the context of the changes in industrial marketing with the personal computing indu...

Marketing Campaign Model

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

Consumer Pressure for Better Health Care

A seven page paper delineating the factors behind the impetus for better health care products and services. From the 1960s onward...

Managed Care's Pros and Cons

In eleven pages this paper discuses PPOs and HMOs in an evaluation of these managed care system's pros and cons. Twelve sources a...

Field of Nursing and Managed Health Care's Impact

In two pages this paper examines the nursing field and the growing complexities involving managed health care. Two sources are ci...

Financial Markets in Australia Analyzed

It is important to understand that the Reserve Bank of Australia is Australias central bank, responsible for setting monetary poli...

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Oxford, HMOs and the Health Care Industry

types of bonuses that doctors can be paid for cutting costs (Eastman & Eastman, 1997). While they have a point, if regulators will...

Tutorial Marketing Plan on Snowboard Shop

were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...

Cablevision and The Cable TV Industry

If we isolate out industry consideration to the cable television companies that we can look this as a mature industry. In 1997 the...

Architecture and Marketing

while attracting the customer. Promotion, as we mentioned above, is letting the target market know about the product (or service) ...

China Construction Industry

considered China, when joining the World Trade Organisation (WTO) declared itself as a developing nation, may be expected. The gro...

ACA Took Away Some Freedoms

Few stakeholders are satisfied with health care in America despite the fact that health care costs more than in any other develope...

Marketing Case Study - Amber Inns in 2005

large industry but it is one that is highly fragmented. The structure of an industry can have a major impact on the way that the f...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

'Marketing Myopia and 'Increasing Customer Retention Potential' Reviewed

bankers, but its applicability to all industries is obvious. The cost of attracting a new customer always is higher than the cost...

Health Care Economics And Experimental Surgery

in turn, gives the country a competitive edge in an increasingly larger global economy (Still, 2006). This includes expenditures f...

Aqualisa Case Study; The Quartz Shower

water pressure, which when resolved required the insulation of an additional shower pump, and temperature control. The showers, wh...

Trade Practices Act 1974 (Cth)

sure they retain market share by using their market power to get the supplier of a material they sell to sign an exclusive agreeme...

Marketing Plan for a New Remote Control

Click Click found that the demand for this type of technology was high, Welsh the supply level was extremely low. With the owners...

Changes of the Patient Protection and Affordable Care Act

This 10 page paper provides an overview of the Patient Protection and Affordable Care Act. This paper includes four major changes ...

Health Care Communication

patient (Seidel, 2004). This author also states that effective communication is something that can and must be learned (Seidel, 2...

Concept Mapping Versus Care Plans/A Proposed Study

the fever? Was it related to an infection in the surgical wound? Was the patient developing atelectasis and pneumonia? Or, was the...

The Interprofessional Approach to Nursing

records and kept him and his family informed about his progress to date and what he could expect along the path to recovery. Nurs...

Self Care Model of Dorothea Orem

Today, the theories of Orem, Roy, Neuman, Rogers, King, and others seem to be more popular than older theories such as those of Fl...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...