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Essays 301 - 330

Bribery and Ethical Issues

This paper consists of twelve pages and examines ethical considerations pertaining to bribery along with the various consequences ...

Legal and Ethical Issues Associated with Product Recalls

relationship between marketers and consumers, with the former having more information about their products than the latter, even t...

Ethical and Moral Issues from a Medical Perspective

In six pages this paper addresses 5 different subjects requiring ethical and moral judgments to be made from a medical point of vi...

Ethical Issues/Organ Donation

Network (OPTN) reports that there were 102,985 patients on their waiting lists for organ transplants; however, as July 2009, there...

Political Discourses and Ethical Approaches That May Impact on Environmental Issues

capitalistic hegemony. Mainstream models such as socialism and feminism given alternative view on the political and ethical issues...

Digitech: Ethical Issue

precedence for those at stake to be anyone "who has a direct interest in the firm or some stake in its activity" (Poulton, 2003), ...

Ethical Issues - Globalization - Cultural Diversity

even of import-export ventures would change the culture of the society in one way or another. The word, globalization, spurs man...

Legal Or Ethical Issue Pertaining To The Role Of Faculty Member In Higher Education

safe and secure environment. Today, however, all that has changed as college students are being forced to deal with myriad unwelc...

Ethical and Legal Issues of E-Commerce

or intellectual property" could be revealed (Warholic, 2007). Part of the difficulty of using the Internet for international e-c...

Stem Cell Research/Not an Ethical Issue

equivalent. Stem cells are extracted while the embryo is, as yet, an undifferentiated ball of microscopic cells referred to as a b...

An Original UK Business Startup Plan

to other businesses, such as the gaining of customers and setting up of suppliers, finding and maintaining premises and the recrui...

Case Studies: Caterpillar And Harley-Davidson

burst. The world went into a serious recession. To compound this event, the company suffered a 205-day strike by UAW workers (Bart...

Internet Marketing and Ethical Concerns

In five pages 'cookies' and bulk email as they relate to the Internet are discussed in a consideration of ethical concerns and the...

Internal and External Influences on Shell in Oman

The writer looks at some of the environmental influences that are impacting on Shell Oman Marketing Company, including environment...

Issues in e-Commerce

IT security professionals must take a "comprehensive view of threats both inside and outside the direct control of the enterprise"...

European Automotive Market and Issues of Pricing

better than most European nations at the time but took a turn for the worse as the recession of that time spread throughout the wo...

Energy Policies of the European Union

has been declining, the level was only 50% of the budget in Framework Programme I that took place between 1984-7, which amounted t...

Company Computerization

as a database, these may also be integrated in with other programmes. For example, Excel is easily used with other Microsoft offic...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...

Spend Less, Live Better - Marketing at Wal-Mart

in small and large ways that can enrich life, from showing a family going on holiday with the money saved to a woman buying ice cr...

Proposal for a New WWF Marketing Campaign

The service will be promoted through a strategic alliance with a television channel that has the same target market; such as Natio...

Marketing at Adidas

created. When looking at the way Adidas approaches marketing there is a high level of reliance placed n the brand logo, this is se...

Data Use in CRM

technology" (Clow and Baack, 2007; p. 360). CRM is most effective when "customers have highly differentiated needs, highly differ...

Market Research Proposal for X-Soft

the children using instant, therefore the potential target markets, therefore the primary purchasers of parents who which control ...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Knorr Packet Soup in Ireland

and maintain the number one position they need to understand the market, the position within that market and the influences that a...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...