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Essays 691 - 720
element in the marketing mix for Coca-Cola (Business2000, 2002). It was an element that covered all aspects of the marketing mix f...
If they "start to introduce next-generation services in 2003, GPRS and UMTS non-voice revenue will increase dramatically" (Study p...
such as mobile or cellular telephones and lap top computers, as well as being internet users. We may also want to target early ado...
years of decline within the motorcycle industry, Harley-Davidson reinvented itself through strategic renewal" (1999, p. 47). The c...
In eight pages this paper discusses the negativity that is presently a part of tobacco industry public perceptions and how Philip ...
This paper discusses various sales statistics, goals, and marketing strategies used by the Saab Motor Company. This ten page pape...
This paper analyzes the past marketing techniques of the Harley-Davidson Motor Company. The author includes a brief history of th...
In fifteen pages this research paper discusses how services can be successfully strategically marketed. Fourteen sources are cite...
Coca Cola's strategic planning and now it is led to its Brazilian market domination are the focus of this report consisting of fiv...
In ten pages this paper examines the effective marketing strategy of Southwest Airlines which helps it maintain its competitive ...
In ten pages each of these airlines are examined in an overview that comparies their approaches to marketing and their strategic s...
In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...
This paper analyzes the marketing strategy for a fictitious office supply item called KwikKlip. This nine page paper has six sourc...
In ten pages this paper discusses nutrition labels in a consideration of issues and product strategic marketing effects. Twenty o...
In five pages this paper analyzes Sun Microsystems' marketing strategies which includes transition from hardware to software, AOL ...
In two pages this paper discusses global marketing strategy and what should be considered when creating one. Two sources are cite...
Consultant and Government Aid Of those methods listed, joint venture is perhaps the most popular now. Consultants are avai...
last decade in turn gave rise to a social, psychological and economic revolution, one that changed the concept of commerce forever...
In eight pages this paper examines the marketing strategies of Victoria's Secret and the surprising lack of competition in this lu...
preset limit of course does not translate to having no limit. One cannot just go buy an airplane on their Amex card without the as...
This paper examines how marketing strategies can be utilized to improve the profitability of The Bold House Hotel, a rustic, coast...
and Johnson home.html). Johnson and Johnsons historical focus was the reduction of infection...
recent technology introduced mass customization. Through the use of customizing information technology, this process allows compa...
In five pages this paper examines hotel chains' approaches to operations and various marketing strategies in a consdieration of th...
This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...
familiar with. Before using the case study, theory should be explored to provide a basis for discussion. II. Marketing Operatio...
image that was perpetuated by the use of young beautiful models (Chryssides and Kaler, 1999). This she felt was misleading. The as...
forward, however, in the dominant poison that the company hold this is a luxury they can afford, as this will also create good pub...
that sixty percent of consumers believe a company with a good reputation would not sell poor quality products (Bell 1994). ...
In six pages the ways in which ambitious competitiors target market leaders are considered with strategies and approaches both rea...