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Essays 451 - 480

Lloyd's TSB Private Banking Marketing

In six pages this paper discusses the marketing alternatives and resource application of an industry that caters to wealthy client...

Case Study of Dell Ventures

develop and respond in a more effective manner to the changing needs of the consumers. This enables Dell to control the entire val...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

RESOURCE ALLOCATION IN A MARKET ECONOMY: AN OVERVIEW AND DISCUSSION

the "markets" should decide allocation of resources. Market economic theory points out that free markets end up maximizing the eco...

Concerns and Issues when Launching a U.S. Business

employees are more aware that their jobs are more secure than they might be in the U.S. Because of these factors, factors such as ...

Europe's Airline Industry

monoplane that flew across the English Channel in 1909 (AIAA, 2003). However, these were not yet able to carry passengers. In 1933...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Case Study of Coca Cola

a brand, and the segments attracted will be the same across the national divides (Levitt, 1983). This may also be seen as a risk s...

Final Analysis in Hydrogen Car Country Selection

so, street and highway infrastructure is well developed and can handle much more automobile traffic than it currently is required ...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

Corporate Expansion Through Non-Traditional Means

with a problem: after years of slowly built success filling a niche market in consumer resource marketing by creating a helpful an...

Marketing at Disney

brand integration, sponsorships, broadband video, and mobile devices" (Information Today, 2008, p. 27 and other formats. The lab i...

Marketing and HRM Advice for Lan Airlines

It is argued by Porter that is a firm seeks to occupy more than one position within the market that there will be consumer confusi...

PEOPLE EXPRESS, THE BUSINESS AND THE DISASTEROUS BREAKDOWN

employees wanted to try ideas and make decisions that matched the "precepts," they wouldnt require approval. Furthermore, the idea...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Lutheran Refugee Services

n.d.). In 1939, the organization established a Welfare Department that included "an office for the rehabilitation and placement o...

Internal and External Influences on Shell in Oman

The writer looks at some of the environmental influences that are impacting on Shell Oman Marketing Company, including environment...

Assessing the Distribution Aspect of the Marketing Strategy

numbers of the product, otherwise there is a risk of product shortages, and an unsatisfied demand created by marketing benefiting ...

Diversification

used to supports Ansoffs product expansion strategy, where a firm seeks to sell new goods to the same market (Kotler, 2003). This ...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Merging Strategy with the Entrepreneurial Mindset

This paper discusses what entrepreneurial thinking and strategic planning are. Are these two approaches to far apart to work toget...

Depression, An EBP Project

This research paper offers a plan that pertains to a planned project based on Evidence-Based Practice (EBP) in the treatment of de...

The Process of Developing a Sustainable Tourism Attraction

Sustainable tourism is becoming increasingly important and attractive to the tourism industry. The writer looks at the way in whic...

Assessment of Financial Options for Echo Co.

The writer looks at a case provided by the student. Echo Co. has three different financial proposals to consider, each of the opti...

Business Plan for a Nursing Agency Providing In-Home Care

The writer presents a proposal to support a plan for setting up and running a nursing agency, providing nursing and other healthca...

Riordan Compliance Plan

framework of rules and practices by which a board of directors ensures accountability, fairness, and transparency in the firms rel...

Lincoln and/or Johnson

swearing-in as Vice President" (MrLincolnWhiteHouse.org). In truth, this does not appear to be the actions or thoughts of a man wh...

New York City - Urban Planning

This 10 page paper discusses the way in which urban planning has transformed New York City since the end of the Civil War. The wri...