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Essays 811 - 840

Japan and India as Potential Business Markets

this has been accompanied by lax lending policies and corruption leading to economic problems in the country over the last few yea...

Internet Marketing Options for a New SME

that preclude or place restrictions ion the way that this should take place. They are voluntary cases but breaching them can have ...

Marketing for a Ferry Company

so that they occupy a meaningful and distinct competitive position in the target consumers mind". This is important to note that i...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

Mortgage Market Failure

that the current mortgage industry problems may have in extension, specifically in terms of housing prices. Market correction of ...

BMW; A Research Proposal

the different strategies that BMW has adopted the question remains, why have they been unable to break their market constraints an...

How And Why Pricing Affects Access

conditions may worsen and require treatment which will be more costly for the state or healthcare provider. This is unlikely to ha...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Goals and the Potential Target Market for a Charity Organization

of reasons; the donations made by commercial enterprises will often be larger than those individuals, and will help to increase th...

Marketing Case Study of Ben and Jerry's

attracts publicity and will appeal to the market which values these types of activities, 7.5% of the pre tax profits are put to go...

Marketing Defined

100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the early 1980s, but rather reflected the i...

Competition and Concentration

if national or even regional barriers. Competition policies and controls are also managed in the same way, on a national or region...

Integration and Convergence in the Real Estate Markets

pierces are moving downwards the developing areas, or areas that are catching up, this may be the furtherance of convergence of th...

Hutchison Whampoa Limited; Operations, Potential Expansion and Marketing Challenges

include any ship of the UKs largest port; the Port of Felixstowe, as well as Harwich International, Thamesport and a major interes...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

The Basic Elements of Labor Economics

the Y axis shows the price and the X axis the level of demand, this would result in a downward sloping line. When considering the ...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Marketing Orientation and SME’s

is one that seeks not only to provide for customer needs, but to exceed those expectations so the customer wishes to repeat the pu...

The Influence of Macro Economic on Stock Market Prices

potentially greater value when applied to developing markets, where there is an increased desire to attract investment and capital...

The Influences and Marketing of Nordstrom

facilitate automated ordering. Technology has also facilitated a presence on the Internet is also supportive of the marketing effo...

Marketing a Hospital

the west Los Angeles market, this requires an increase of 9% as the hospital currently has a 6% market share. This should be achie...

Three Dimensional Television - Bringing the Technology to Market

the technology supporting televisions emerge, with plasma, LCD the LEDs or being developed. The problems faced by 3-D television m...

Apple’s iPad

similar operating system to that found in the iPhone, with the device controlled by the a multi-touch LCD screen. The device has a...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

Teaching Marketing

The writer looks at two issues associated with the teaching of marketing. The first considers the role of marketing in terms of su...

The Use of Market Research

environment Verizon will need to know that the market wants, how it is developing and the motivations behind the way that consumer...