SEARCH RESULTS

YOU WERE LOOKING FOR :Marketing and the 1990s Banking Industry

Essays 361 - 390

Mexico's System of Banking

only domestic, todays banks are, for the most part, owned and operated by foreign concerns, which control assets through subsidiar...

HSBC in China

exercised is reflected in the commercial environment. In 2001 China joined the World Trade Organisation, as part of that agreement...

Currency Swaps and the Swap Network

company might not simply choose to issue a bond in the currency they would prefer to use to make the repayments. There are differe...

Choosing a Promotion for Piggy Bank

will be important as well. Product The product, obviously, is that thing being sold. It does not need to be a tangible...

Piggy Bank Cash Back Promotion

be rejected if critical value exceeds calculated value. When calculated value is greater than the critical value, however, ...

Cadbury

chocolate, chewing gum and candy. They are competing with a number of other phones that have a range of interests and different ba...

THE SUB-PRIME CRISIS AND FEDERAL RESERVE

"Private labels" began moving into the securitization business, and by 2003, government-sponsored enterprises ended up as the sour...

Harley-Davidson

pushing for four. Today quality has improved immensely. In 2001 it controlled 54 percent of the domestic market in heavy m...

Entering the Chinese Market with a Cosmetic Product

it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Marketing a Bank Loan and Mortgage Insurance Tracking System Product

the liability. Simply put, reinsurance is characterized as insurance for an insurance company. While it is the goal of primary i...

America's Waste Management Services

Figure 1 shows the position in 2001. Figure 1 US Waste Management Industry in 2001 (Repa, 2001) Sector Number of Organizations A...

Home Video Game Industry Case Study

"take" was enough to convince him that he was on the right track. He was-it was the start of an entire industry. Bushnell talked ...

Strategy at and for General Motors

"employee pricing" incentives, eliminated Oldsmobile after a century of continuous production and formed alliances with others. T...

Australia's Event Industry - An Analysis

with more than 52,000 tourists, traveling to business events within the country (Time 2009, p. 94). It is said that many qualities...

The Petrochemical Industry in Saudi Arabia

reserves are in these areas. One of these oil fields is the largest oil field in the world; Ghawar, this onshore oil field alone ...

The Wellness Industry

market, but are also aimed at the individual in many different sectors. The lower income families may be aimed at with sto...

Operations Management and the Fast Food Industry

Harvard business School makes the differentiation between services and manufacturing according to four features; those marketing a...

Aviation Industry in China

well as the local factor conditions. The industry we will consider is the passenger aviation industry in China. This include all...

Contemporary Electronics Industry

In five pages the problematic economy and its impact upon the electronics industry is examined with a consideration of how trends ...