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Essays 211 - 240

Russell Corporation's Information Management

In eight pages the Russell sportswear corporation is examined in a consideration of how it manages its systems of information tech...

Overview of Mitsubishi Motors

In five pages this research paper examines Mitsubishi Motor Corporation's history and background with a discussion of fiscal infor...

Chrysler's Stock Performance

In five pages this paper examines Chrysler Corporation in terms of its stock performance with market valuation and long term viabi...

Close or General Corporations, Which is Best For You?

Two types of corporations which the student may encounter are close and general corporations. There are advantages and disadvantag...

Tyson Foods and Safety Issues

were "guilty of worker abuse, environmental destruction, government and youth corruption, global bureaucracies and other corporate...

Multinational Corporations and Global Team Training

In five pages this paper considers a fictitious company and scenario in a consideration of a multinational corporation's training ...

Corporate and Performance Management Strategies

more likely to get some momentum in order to move forward toward the visible goals. Because of stiff market competition these day...

Taxes and a Corporate Finance Director

Taxation is the focus of this report of five pages in which a retail corporation's director of finance role is considered. There ...

Market and Position of Nokia Corporation

In five pages this paper examines Nokia in an overview of the cellular phone industry, the company's target market, future technol...

Company Analysis of the Disney Corporation

In seven pages SWOT and PEST analyses are applied to the Disney Corporation with target markets, leadership, acquisitions, brand r...

A Tutorial on Comcast

Income $1,066 9.6% # Employees 25,700 51.2% At this point, the student may want to include additional fiscal data, such as a com...

Political Contributions and Microsoft's Antitrust Lawsuit

Since 1945, there have been two monumental discoveries that launched computers into an entirely new realm of acceptance and, thus,...

Global Market and the Coexistence Between Multinational Corporations and a Developing Nation

In five pages this paper examines how national sovereignty by a Third World developming nation can be retained through multination...

The American Market for Cable Based Telephone Service

penetration rate for television services (The Net Economy, 2002). This indicates the level of importance that has been attached to...

Marketing Mix for Multinational Corporations

universal product code stamps and magnetic card readers. For this reason, it is curious to explore how such a legendary company ap...

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

A Facebook Group for Students - The Marketing Strategy

has seen the group remain relativity quiet with only a few articles and postings. In order to create a more vibrant and active gro...

APPLE PRODUCTS/MARKETING SCENE

I remember when the iPad was first launched in 2010. Critics sneered that it was little more than an iPhone hopped up on steroids ...

Art Weinstein's Market Segmentation

In three pages this paper compares Market Segmentation by Art Weinstein with Theodore Levitt's The Marketing Imagination and David...

Increased Market Share and Growth Plan of NuCor Corporation

In six pages this paper addressed to NuCor executives represents a sample presentation model in which internal and external enviro...

Marketing Analysis of Xerox Corporation

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

Target Marketing and X Corporation

the benefits of using marketing in order to help the market realize its core benefits from a product. In discussing various market...

X Corporation Market Entry

late entry is the best possible scenario for the company. Benefits of Later Market Entry Among many businessmen and women...

Nail Varnish Marketing

to the individual attention as well as the exclusivity of specialist cosmetic counters. The perception of the products is also imp...

Dell; Pre 1999 Problem

annual reports for 1997, 1998 and 1999 it is stated that the company is not satisfied with the level of sales and wants to increas...

Marketing McDonalds

undertaken with the separation of the segments sop as to avoid confusion. To consider how marketing could and should take place we...

Marketing Audit: FedEx Corporation

that can enhance profitability; and * Placing FedEx Kinkos under the famous FedEx light of innovation and creativity. Immed...

Volkswagen Eos; Marketing Case Study

customer perceptions, as well as enquiries which are made and sales. 2. Current Market Situation The Eos is a Volkswagen and c...

Marketing a Hospital

business plan, the role of different stakeholders all decision-makers, and the way that the leadership should be involved with the...

IBM Systems and Technology Marketing

had to recover from losses that the firm may be argued as becoming one that was more marketing oriented. The firm certainly undert...