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Essays 2131 - 2160

Advertising According to David Ogilvy

In three pages this paper compares Theodore Levitt's The Marketing Imagination and Art Weinstein's Market Segmentation to David Og...

Wal-Mart's Continued Growth

This 8 page paper discusses Wal-Mart's financial position, and suggests that the retailer's continued growth is unlikely to falter...

Louisvill Slugger Baseball Bats Manufacturers Hillerich and Bradsby

that Hillerich and Bradsby recognized long ago. Important to note, however, is the fact that numerous studies have been conducted...

Gender Distinctions and Internet Marketing

In fifteen pages this report discusses how Internet marketing strategies are structured differently to appeal to men or women. Ei...

Magnetic Resonance Imaging and Economics

In fifteen pages this paper examines MRIs in a history that examines its market value, financing, marketing, and business implicat...

Gateway and Dell Websites

In seven pages these two computer manufacturers' websites are evaluated with a brief corporate description provided and then an an...

Market Planning, Labor, and Human Resources

In five pages this paper examines the importance of product marketing, labor force, and human resources and the linkage between th...

Aspects of a Marketing Study

This paper addresses various topics in the fields of marketing and advertising. This fifteen page paper has eleven sources listed...

Problems and Solutions for K Mart

In eight pages this paper examines K Mart's problems involving manufacturing, finance, marketing, and management and proposes some...

The Marketing of Snowboards

the same time conveniently weeding out all the other items that do not pertain to his concerns. It is important for the student t...

Coca Cola Japan and Strategic Marketing

In three pages this paper discusses Coca Cola Japan in the late 1980s and canned tea product strategic marketing and decision maki...

Golden Valley Microwave Foods and Strategic Marketing

In three pages this essay discusses the history of Golden Valley Microwave Foods and considers success in the future through strat...

L'Oreal Netherlands and Strategic Marketing Considerations

by Proctor and Gamble, Plenitude by LOreal, Rocher and Dr. vd hoog among others. Ponds, a low-end product, also held a percentage ...

Direct Email Internet Marketing

their changing environment or face extinction, a world in which organisms must continue to grow in a profitable direction and deve...

Commerce and Culture

the rebound of the national economy. They did, and with telling results. As Korean citizens curtailed their international ...

Marketing Theory Basics

In six pages a discussion of some basic marketing theories include brand, pricing, packaging, distribution, promotion, and consume...

Saudi Arabia and the Exportation of Computers

resellers with some direct sales to individuals. Increasingly, direct sales primarily result from Internet exposure. Acme ...

Kodak Marketing

In twelve pages this paper discusses the aggressive marketing of film and photographic retailers in this consideration of Kodak an...

Aspects of Business Marketing

In a paper consisting of ten pages business marketing is examined in terms of distribution, analyzing, and forecasting and conside...

Name Brand Products and Selling Drug Avoidance

against a close competitor, companies often rally back by offering consumers the ability to obtain their product for nothing, inev...

Advantix® and Marketing by Eastman Kodak

In sixteen pages this consumer imaging technology by Kodak is evaluated in terms of performance, PEST and SWOT analyses, and marke...

Internet Marketing and TQM

In seven pages this paper discusses marketing mix as it relates to the Internet and also considers how to implement Total Quality ...

The Financial Situation of the American Express Company

cursory look at the career of Ken Chenault inspires confidence in his ability to negotiate a company toward financial stability. A...

Marketing EZ Clean

In a paper consisting of five pages marketing a paint roller cleaner that is easy to use is examined through a one week product de...

Jenny Craig Marketing Analysis

This paper consists of eight pages and presents a Jenny Craig marketing analysis. Two sources are cited in the bibliography....

Strategies of Global Branding

In seven pages this paper discusses various types of global branding strategies including tailored marketing and the blanket singl...

Presenting a Positive Comany Image and Gaining Business Case Study

This paper consists of 7 pages and discusses an imaginary company in which the hypothetical situation involves the desire to tende...

Law Firms and Management Principles of Strategic Marketing

In fifty four pages this paper examines a British law firm with the application of some management principles and marketing strate...

European Consumers' Marketing

In thirteen pages this paper considers various types of generations X and Y consumer marketing strategies as they pertain to Europ...

Market Research Interpretation

In seven pages dentistry is considered in this study of marketing research described in the 1995 article by Motes, Huhmann, and Hi...