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Essays 841 - 870

WHAT HEWLETT-PACKARD SHOULD DO TO INNOVATE

Examines how Hewlett-Packard can innovate to boost its revenue and remain relevant in the technology market. Innovation theories a...

How Should Coca-Cola Compete in the Alternate Beverage Market?

Coca Cola may be the leader in the soft drinks market, but it is in second place in the global alterative beverage market, and thi...

Selling Luxury Cars in China

The Chinese market for luxury cars is increasing. The writer looks at factors which are impacting on the market and the way demand...

A Strategy to Market Air Travel Services for Pets

The writer presents an outline strategy to market a new service offered by an airline, to facilitate the carriage of pets in the m...

Marketing Mix Overview - Amazon.com

too differentiated from that of its competitors. Figures show that the company bought nearly 5 billion ad impressions online durin...

Marketing Developments

of the internet and both eComerce and mCommerce approaches to marketing is not a new idea, this has been predicted as increasing i...

Strategic Plan for Miller Lite

2012a). In 1970, Philip Morris companies bought Miller Brewery Company. Light beer was first introduced by Miller in 1975. It s...

Teaching Marketing

The writer looks at two issues associated with the teaching of marketing. The first considers the role of marketing in terms of su...

Singapore Airlines Marketing Mix

International companies will market their products or services internationally. The writer examines Singapore Airlines, and consid...

New Tools for Marketing

Included in this report are names of companies who are using social media to market their products. Starbucks and Ford are success...

Marketing Strategy Diet Coke in Great Britain

The writer examines the marketing strategy of Diet Coke in the UK. The marketing is examined, looking and the product price, plac...

Issues in Psychology

This essay offers five questions with answers. Topics include using behavior modification to change one's own behavior, developmen...

Developing a New Marketing Strategy for Popchips

Marketing is an essential part of business, it is particularly important for new firms competing against dominant well establishe...

Kolb Perry Belenky et al. Erikson

The entitled theories are discussed in terms of the writer's experiences from adolescence to adulthood. These are adult learning t...

Managing Change

There are many different change theories and models. this paper reports on several including Kotter's, Lewin's, Aitken and Higgs, ...

Maslow, Neuroscience and Emotion

This essay discusses several different theories and theorists include Maslow's hierarchy, Vroom's expectancy theory, Schachter and...

Word Processing Programs Support Cognitive Learning

Word processing programs support the cognitive learning theory by helping students learn how to edit their documents from beginnin...

Overview of Jean Watson's Theory of Transpersonal Caring

a noun and a verb, is inextricably intertwined with nursing. Nurses provide care, that is, the actions necessary to attend to pati...

Theory of Constraints (ToC)and Use to Assess the Value of Hedging

The theory of constraints is examined as a suitable theory to be used in an assessment of the value of airline fuel hedging and t...

Social Bonding Social Control Labeling

an outcast. They are not allowed to bond back into the society so they become more entrenched in crime (OConnor, 2006). Hirschi...

Theories of Change and Conflict

Any change brings resistance because change is frightening to many people. Leaders must be able to introduce, plan, and implement ...

Adult Learning Theories

In a paper of ten pages, the writer looks at adult learning. Theories of humanism, cognitive theories, and behavioral theories are...

Explaining Exploitation Theory and Exploitation Theory of Prejudice

The paper gives a good overview of exploitation theory and exploitation theory of prejudice. The basis of the theory and the way ...

Middle Range Nursing Theories, Medication Error

This paper pertains to two middle range nursing theories, Kolcaba's comfort theory and nursing intellectual capital theory, and th...

Transformational Leadership Path-Goal Theory

This paper discusses two goal theories and identifies the one that his thought to be used by Howard Schultz. They are explained an...

Culture Care Theory

There are dozens of nursing theories that have been developed over decades. Each has its own value and each is beneficial for nurs...

Psychodynamic Theories in Workplace

We know personality theories are used but psychodynamic theories have also been adopted in one way or another in organizations of ...

Festinger's Theory

There have been many important contributions to social psychology. Many scholars state that the most important theory in the field...

Theories in the 20th and 21st Centuries

Theories regarding management, finance, human resources, and so forth change as time goes by. Organizations have become are more c...

Sports Facility Management

right thing. The confusion is valid because there is a thin line between a leader and a manager. In fact, managers do lead and l...