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Essays 1411 - 1440

Promotional Analysis of Harry Potter Books and Films

in a British field weeks before the books release (msn, 2004). Both of the above hits are sandwiched in between the ads...

Running for the US Presidency

the two main parties are able to vote in these races (1996). In some states, non-registered members can vote too. In general, the ...

Should Comcast Buy Disney?

to increase market share they will have to make acquisitions. Increasing market share in the same market also indicates horizontal...

Iraq War and Coverage by the Media

sporadic unless something major happens (like the killing of American civilians or the capture of Saddam Hussein). But critics hav...

Overview of Media Giants Vivendi, News Corporation, and Time Warner

report? Literature Review In 1992, Ben Bagdikian reported that in the United States: * No more than 11 companies control half o...

Case Study of Dad's Pet Care Company

Care, 2004). The product line has expanded from dog biscuits to a variety of different types of dog and cat foods (Dads Pet Care, ...

Urban Legend or Zeitgeist Myths

still believe that they will get cancer by overuse of their cell phones. By and large, this is not a bad urban legend in that it m...

Media, Marketing, Customers, Public Relations, and Marketing Questions

that got more than five million responses" (Aaker, 1996; p. 240). 2. Explain why selling private brands often enables large retail...

Assessment Questions Regarding Culture and Communication

the idea of a connection to a separate item while iconic items are those that are recognizable and perhaps universal (2002). In ...

Criminal Profiler Job Description

"an unrealistic career goal for most people without prior experience" (OConnor, 2003). Academic requirements include an undergrad...

Sexuality and Differing Gender Perceptions

Womens magazines are not the only entity attempting to homogenize the male/female experience, however. Numerous...

A Globalization View

governments (405). For example, the terrorists attacks on the World Trade Centers in New York City on September 11, 2001 caused "s...

'News' and What it Means

radio station or television station (and most of them own all three types)? Control of the types of perspectives that are allowed ...

TV, New Media, and Audience Engagement

yet learned to manipulate the public by means of psychological strategy; indeed, it has not been all that long since marketing cam...

Media and US Military's Relationship

Vietnam continues to this day. By the time the Grenada and Panama invasions rolled around, the military instituted a complete med...

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

News as Influenced by Journalists

include "the extent and nature of news editing, framing of news stories, news value, newsworthiness, watchdog journalism, and trus...

Which is First, the Media or the News?

federal policies. Ben Bagdkian speaks of a media monopoly in this country. He states that "Aided by the digital revolution and t...

Elementary School and Family Life Education

informing their children about the "birds and the bees" and expected this topic to be covered within the school curriculum (Price,...

UK's Small and Medium Hospitality Business Strategies

compete. Basic strategy theory indicates there are two major ways of competing. Michael Porter has considered the way in ...

Prejudice and a Liberal Media

they would be retiring soon. However, throughout the years it has been apparent that these media giants side with the Democratic p...

Beauty, Consumption and Habits of Thought

If we look at the way that conspicuous consumption today and in the past there is still an element of class differentiation in the...

Amend the Constitution to Ban Gay Marriage

It could be said that the ban, as well, could likely violate the concept of equality, which is also implied in the Constitution (T...

Simulation on Critical Thinking

is not a new concept. It is actually one which dates from ancient times but with the speed with which information can be passed t...

Impact of the News Questionnaire

The questionnaire provided in the Appendix relates to the issue of news bias and the reporting surrounding the events of September...

Media Depiction of Jennifer Aniston

the media attention on Jennifer Aniston is focused on her role as Rachel in the television show Friends, and her relationship with...

Communications Theory and Media Change

but which are also "cumulative and significant" (Chandler, 1995). According to cultivation theory analysts, television viewing p...

British Gas Services Organization and Economic Environment

of a business like this, where some calls may require a rapid response, whilst others are less urgent and can be booked a long way...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Racial Profiling and Media Coverage

that authorities should consider what occurred during the summer of 2001 when "Phoenix FBI agent Kenneth Williams urged his superi...