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Should AirAsia Adopt an M-Commerce Strategy?

the ability to assess the potential of m-commerce as a part of the strategies used by AirAsia. 2. E-commerce and m-commerce 2.1 ...

Research Strategies And Methodologies, Are They Different?

approaches. This phase saw McEwen attempting to understand drinking from the perspective of the subjects; as such this is a ground...

Strategy for Coca-Cola

effect, more than a half million jobs continue to disappear each month. Further, it seems that most consumers are not looking ahe...

PRICING STRATEGIES AND THE SEGWAY

From the start, the Segway was geared toward the pedestrian. But problems happened almost immediately, including a voluntary recal...

Strategies for Diverse Classrooms

research team conducted a study that evaluated whether or not students with various "learning styles, majors and genders" would al...

Human Resource Strategy for the U.S. Army

has fostered and encouraged the me-attitude. Every country should require service from every citizen as Israel does. The strategic...

Strategies to Retain Employees

in Abrams (2004) article, as the author noted, have been successful in different organizations to recruit and retain talented empl...

Gap Inc Position and Potential Strategy

a single store. The company went to the stock exchanges in 1976, issuing 1.2 million shares. The company philosophy is shown the f...

Middle Ages' Fighting and Military Strategies

In seven pages this paper discusses the Middle Ages' combat techniques and how they influenced military contests and strategies. ...

Strategies for Creating Technology Equity

The key to this strategy, then, is to determine that a critical mass of computers is available for each classroom, in order to exp...

Strategies For Marketing Cosmetic Lasers

This paper examines the marketing strategies utilized by a company selling cosmetic lasers for surgery and hair removal. This sev...

The Strategies of Microsoft and Apple

This launch was successful and Apple started the grow, with Apple becoming the market leader and by the end of 1980 more than 100,...

The International Position and Strategy of Unilever

way that the firm markets itself and deals with competition. * Assess marketing strategies of the firm. 1.2 Justification for the...

Strategies and Tools for Increasing Innovation in a Firm

with the knowledge of where it wants to be, the way it wants to compete and the way that the objectives will be reached. However, ...

Tourism Communication Strategies

order to create appeal. Tourism may be a growing industry, but it is one that is made up almost entirely of discretionary...

Burglaries and Mitigation Strategies - Research Proposal

successful in reducing the number of burglaries that are taking place in the area. 3. Background A number of research articles t...

Assessing Potential Strategies for the Lovely Scent Perfume Company

contribution as a result of the increased costs there is still a worsening of the profit position, with this resulting in a projec...

Using a SWOT Matrix to Identify Potential Strategies for Coca-Cola

may choose to move forward a SWOT matrix may be used to assess potential strategies. The SWOT matrix used for strategy determinat...

PR Strategies For Target Markets

potential clients to lower their guard and get to know the owners as well as the products, which serve to acquaint existing custom...

MCDONALD'S STRATEGY FOR SUCCESS

Covers questions from the case study "McDonald's Strategy for Success." There are 5 sources listed in the bibliography of this 4-p...

APPLE, STRATEGY AND ENVIRONMENT

the other PC makers). Apple has managed to hold its own through this strategy, except for speed bumps and ill-time decisions in t...

Four Business Strategies

major competitors, such as Seimens, Ericson, General Electric, Motorola and GEC where they work together on development of product...

THE LINK BETWEEN STRATEGY AND OPERATIONS

"searching for new ways to conduct business" (p. 4). Stage two involves installation - the different approaches are impleme...

The Performance and Strategy of McDonalds Indian Operations

2009). Other competitors in the area include Pizza Hut, Jumbo King, Dominoes Pizza, Subway and Narulas. Baskin Robins may also b...

The Competitive Strategy and Position of Unilever

that it has competed, the market it competes as well as the potential influence of purposes. The paper will start by looking in th...

The Applications of Social and Ethical Issues in Business Strategy

improving the quality of life of the workforce and their families as well as of the local community and society at large". Within ...

TRAVEL MAGAZINE STRATEGY

write the articles and they have to be laid out on the page and printed. And oh yes, probably someone to answer the phones. How mu...

Clearsky Strategy Alternatives

a price which is greater than the cost level of providing that differentiation (Grant, 2004). In trying to undertake a cost adva...

The Benefits and Utilization of Mission and Vision statements in Strategy

been used by other organizations. Strategy is considered first as this is the manifestation of the way vision and mission ...

Strategy Recommendation for Minor Bus Company

marketing of lower prices during the off-peak periods. Slide 1 Slide 2 Slide 3 Slide 4 Slide 5 Slide 6 Slide...