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Choice and Media Planning

campaign proved that advertising on bus shelters only was an effective way advertising. This tells us not only that the medium of ...

Power Shift from Media Owner to Attention Owner

limited for example, just because Miramax has been banned form the distribution not prevented people viewing the film. However e...

Small and Medium Size Enterprises and Mentoring

Industries in 1992, AT&T in 1992, Ames Rubber Corporation in 1993, AT&T Consumer Communications in 1994 and Armstrong World Indust...

Worldwide Negative Effects of Media Advances

more beneficial than the solitary activity of watching television, or have people merely altered their focus from one screen to an...

Causes and Effects of Violence in Schools

to violent acts in the news and other programming content. Television is not alone in this respect, however. Newspapers and even...

21st Century Terrorism

or was considered newsworthy--it blew the Gary Condit scandal off the map--the media coverage was unrelenting. It went on for days...

2002 Media Coverage of the Gujarat Genocide

press, with the way in which information is reported, must also accept they have a responsibility. At this time it has been argued...

Media, Sexism, and Racism

male, larger than average with a sports jacket. Further forward is anther stereotype image, the black man with gold chains and a...

Interactive Marketing's Value

taking place at the same time to discourage attention. Other forms of marketing such as direct mail and internet marketing have fe...

Enron and Ethics of the Media

see fit, in spite of how their selfish actions may cause harm or damage to others. Indeed, this is precisely the essence of socia...

Crest Whitening Strips Proposed Advertisement Campaign

to fill the gap in terms of creating a brighter smile. What is interesting to note about toothpaste, however, is that its one of t...

Oprah Winfrey's Personality Characteristics

something of herself. Instead of hiding herself from her origins, however, she has been remarkably upfront about her origi...

Media and Inappropriate Language

beginning to use foul language more often (The Real Truth, 2005). Another author argues that "What is causing the increased am...

Hands On and Hands Off Approaches to Business Regulation

entertainment, broadcasting computers and telecommunications are all brought together and offered to the consumer as packages even...

California Mixed Media Artist Kiny McCarrick

and the work only shows the back of his head and his body down to just below the waist. Drawn in stark, bold lines, the body is r...

Media Relations and Public Perception

in Chicago. These exhibition are a success as a result of the attendees that are attracted and the exhibitors that want to attend ...

Media Mogul William S. Paley

in 1928, which ultimately led to the family buying majority control shares just one year later (Paley, William S.). Once th...

Elementary School and Family Life Education

informing their children about the "birds and the bees" and expected this topic to be covered within the school curriculum (Price,...

UK's Small and Medium Hospitality Business Strategies

compete. Basic strategy theory indicates there are two major ways of competing. Michael Porter has considered the way in ...

Worksheet on Communications Media Analyses

font and type size used in the message e. The physical layout of the message elements on the page 4. What types of noise is this c...

Politics and Media Bias

2001, p. 163). A Pew Center report published two years later revealed that number had increased to 69 percent of Americans who be...

Conflicts and Causes in Cote D'Ivoire and Sudan's Darfur Region

there is in fact no valid justification. Despite the fault of the typical student in not staying abreast of their world,...

Democracy and Media Globalization

of "players" in terms of owners and mega-merger conglomerates, such information becomes increasingly homogenized and increasingly ...

Medical Treatment, Complimentary Alternative Medicine

a concept created by Andrew Weil, MD (2004). He claims that it refers to the best of both worlds and an integration of alternativ...

Research Recommendations for Portugal's Small to Medium Sized Businesses

with a background understanding of existing influences that more specific SMEs concerns may be addressed. This will also help to c...

The Culture of Fear by Glassner

does is to expose the media for what it is, which is an opportunistic and often inaccurate and inept body of reporters that is onl...

Death and Attitudes

but there was also a corresponding increase in the secularisation and commercialisation of the rituals surrounding death. In the 1...

Clement Greenberg's Medium Concept and Dick Higgins' Notion of Intermedia

modern art had driven itself into the embrace of the abstract by shifting its focus onto the conditions of the medium, or in other...

Women's Freedom and the Detriment of Marriage

is exemplified by the nuclear family that leaves women unfulfilled. It is ultimately this missing part of life--or the lack of fre...

Persian Gulf War and Iraqi Portrayal by the Media

were people that were also torn by the events of the war. Media coverage of those people, however, revealed an image that from an...