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In eight pages this paper discusses the resurrection of the Pontiac GTO by General Motors with construction taking place at Holden...

art. Also in the 18th century, Benjamin Franklin actively used advertising in his Poor Richards Almanac. Franklin included...

Before beginning, it is helpful to analyze what, the definition of global branding actually is. In its most simple form, global b...

purchase being made has no switching costs. The advantage of relationship management in the tourism industry is the ability to m...

done to rein them in. Even many business people felt that capitalism had to be saved from itself because it was an economic system...

traffic, say - at a big discount" (Mehta, 2003, p. 151). In addition, each state got to set limits to how much the Bell companies ...

existence of Indian gaming facilities. Pull tab games and bingo have been allowed in Alaska for years, but other games of chance ...

into a tailspin and also impacted Qantas negatively (Dennis, 2002). Ironically, Ansett throughout the 1980s was recognized...

a great deal to do with the number of external factors and affiliations which many say reveal a weakness in the competitive and ri...

full service drugstores and so forth right in the twenty-four hour grocer. Superdrug plans to also expand so that the "one stop sh...

Guards marketing budget. She feels that spending should be "proportional to the brands sales by region rather than to regional po...

study, many infants actually died as a result because the women could not properly store the man-made food. Here, the moral dile...

studying the models and then comparing the way that Taiwan is developing should then give two valuable results. Firstly an indicat...

First, it was the first company to introduce hand-held devices -- or at least, was the first such company to actually earned...

and store cards are frequently used on. However, in recent years, when the economy has been slower there has been a shift in spend...

carry wool from Australia before being sold to the Portuguese in 1895 and renamed the Ferreira. It was not until 1922 when a forme...

there are limitation to the model, as a generalised model it is the starting point for further models which may be used for examin...

business operating within its borders. Flexo has asked its own State B customs service to impose a stiff import tax on Expa...

on their specific situation. Generally, consolidation can save money for many firms in a variety of industries. For example, Barne...

specific brands while also reinforcing the Mondavi name with all types of retailers and their customers. The primary focus is on ...

question for this paper will therefore be if and why the phenomenon of regulatory capture has occurred in the Indian telecommunica...

of expense? One solution for place may mean expanding services to the Internet. Place of sale in recent years is becoming equate...

as consumers have an increased awareness of less tangible aspects, such as corporate governance and ethical and moral responsibili...

New directives and increased openness mean that there is a free movement of labour within the European Union, whilst the pace of c...

has been stable at about 12 percent of the total population for decades, but it is now growing through immigration. The fastest-g...

The more economical brands tend to appeal to consumers when the entire economy is in a downturn as it currently is. The low-fat b...

bunch of goods and services in an attempt to market to masses of people. Business Structures Whether a business is more of...

In fourteen pages this paper discusses the business and marketing philosophy of Merck and Co. There are at least 12 sources cited...

is to rise more quickly than inflation & wages, people are less apt to be willing to pay augmented rates for shipping and companie...

In five pages this essay discusses the catalog sales success of Lands' End in a consideration of strategies with other competitor ...