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Essays 61 - 90

Fantasy Imagery in Marketing

over the female, with then romanticised image supported by the softer focus and warm colour, associating the myth and the emotions...

President Truman's Foreign Policy

and respect for the individual and was seen as posing a major threat to democracy and freedom and would deny people under those re...

Changing Meanings - Reconsidering Advertising Texts Regarding Beauty

The writer looks at two advertisements supplied by the student, designed to appeal to men with a dating agency providing contacts ...

Literacy and Text Messaging

In a paper of seven pages, the writer looks at literacy and text messaging. The use of text messaging is vindicated as fundamental...

Ineffective Communication

Effective public health agencies are essential for the health of the general public. They have many diverse responsibilities, one ...

Advertisements' Analysis

by the giraffes long neck stretching higher than even the highest trees. The purple box is highlighted with a yellow line and yell...

The Jesus Myth by Andrew Greeley

edification of readers who seek, like him, to try to deepen their understanding of Christianity. In accomplishing this task, Gre...

Evaluating CSI: Crime Scene Investigation

compounded by the fact that his colleagues learn that they can light a light in the box by pressing a button; what they dont know ...

Copyright and Music Streams

when an artists music is played via streaming audio, what is their expectation as far as royalties go? It seems as if royalties ar...

E-Mail

in terms of our professional lives if we want to assess the good and the bad about e-mail. IABC conducted a survey in the last t...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

British Telecom; Advertising So the Audience Understands the Message

of campaigns aimed at gaining the attention of the mass market, from the cartoon bird Buzby in the 1980s, the use of Maureen Lipma...

Morality in The Scarlet Letter

sin and transgression. For example, this discussion could bring out the ways in which both Hester and her daughter Pearl are socia...

A Company that Uses FaceBook and Others

All sorts of business have learned about the advantages of social media in creating brand awareness, brand loyalty, customer-engag...

Mental Health Changes on TV

For decades, the media has portrayed people with mental illnesses or disorder in such a way that others did not want to be around ...

Best Media Selection

after work. This alone is no sufficient to determine the target market and as such the media that can be used. If we look more c...

News vs. propaganda ratio in Qatar

(ruler) who is somewhat open minded (CIA Fact Book, 2002). Also, with English as its second language (Arabic is the official langu...

Contemporary Women and Sexism

Women At the turn of the century, very few women worked outside of their own home. Many women actually were very intelligent and ...

Immunizations, Current Knowledge, and Mass Media

reported unusually harsh outbreaks of influenza and the potential for harm, increases in the pursuit of immunizations in young chi...

Gap Between Youth and Adult Culture Growing Wider

our new culture with such new pursuits as video games, new styles of music, and even new forms of art that play a negative role in...

Cultural Images in the Media

The broader version promoted by Hall is that a "text" of any kind - "be it a book, movie, or other creative work - is not simply p...

Questions on Media, Power and Culture

This research paper covers a variety of topics that pertain to media in contemporary culture. Topics include social media, the Hol...

Preferential Media Usage Among College Students

female college students also responded that the online experience is a more comfortable way to interact with others. In fact, the...

The Mass Media and the African American CultureAfrican American Culture in the Media: Ebonics and Advertising

People identify, after all, with people that are similar to them. Ebonics has the potential, therefore, to serve as a common link...

20th Century Politics and the Media

medias so-called "flaw" is therefore a relatively recent arrival on the political scene. There is no questioning the fact t...

Traditional Media and the Impact of Online Media

disk, there would be no need for print media, in fact. We could have the types of news stories we were interested in automatically...

Minority-Owned Media Outlets

is cause for serious concern (Rawls, 2003, See also Wilson and Gutierrez, 1995). "The cultural, economic and social gap between w...

Foreign Policy and the Impact of the Media

attention as possible to whatever political plight they represent (Meyers, 1997). Media coverage is something that cannot be avoi...

Race and Unfair Mass Media Representation

the stereotypical racial images portrayed in media today. Racism, which is the belief that skin color "determines intelligence, c...

Mass Media and Education

in a peaceful, complimentary relationship. To some extent, purpose enters the picture, and to this end, Villamizar (1997) suggest...