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Essays 91 - 120

Post First World War Culture and Radio

In six pages this paper examines the cultural significance of radio since the First World War and how it led to TV and Internet me...

Media Communications Theory versus Organizational Theory

In nine pages this paper examines the corporate sector in an analysis of organizational theory and role of media communications. ...

KELLOGG COMPANY AND INTEGRATED MARKETING COMMUNICATIONS

- its in a constant battle with rival General Mills for the number one spot in the U.S., while getting a run for its money by the ...

Gender Issues and Media Interrogation

open for great debate. It seems that often thousands of years, gender is still an allusive reality for most of us. Today, we live ...

TECHNOLOGY AND THE INFLUENCE ON MASS MEDIA

that mass media, by its very nature, is media that involves the masses. Mass communication theory, at its very core, involves the ...

Starbucks Advertising

market and audience The target market Starbucks is part of the problem. The core target market in the past have been office worke...

Marketing and Communication in the Future

In 5 pages this paper examines mass media, large group, and small group communication in a consideration of how businesses of the ...

Market Proposal - Launching a Triad Hallmark Store

for this proposal is located in Abilene, Texas, a city located approximately 170 miles east of the Midland-Odessa area and 180 mil...

The Codependent Media Landscapes of Public Relations and Advertising

In seven pages this report discusses how the lines between these two media landscapes are often blurred and how communications are...

Mass Media and Visual Communication

ethically questionable tactics to sell the companies products. While the Nike Corporation promotes an active image and lifestyl...

Leveraging Shared Media Costs by Using Integrated Marketing Communications

a coordinated marketing approach across various media and advertising channels, is popularly used to promote brand unity and image...

The Impact of the Internet

and communities in a number of ways. The main influences, especially with tools such as multimedia, the internet as well as mobil...

An Overview of Public Relations Document Formats

more than a bit of controversy. Some individuals, especially in foreign countries, were worried that the old currency was being di...

IMC for Wella

The writer considers a position where Procter & Gamble wish to increase their market share and penetration, expanding and increasi...

Marketing the Toshiba Tablet PC

experience with the units. The market that the manufacturers want to attract is the consumer market, which may also include the...

Communication Theory Q and A

valence is related to how much one either likes or dislikes unexpected behavior (Burgoon, 2005). Communicator reward valence is re...

Communication Skills of Laura Bush

White House Correspondents Association held its annual dinner, and the First Lady "brought down the house" with a "string of withe...

Communications and Technology

on the other hand, are also good for long-distance conversations (almost anywhere and any time), and again, if you want to get inf...

Important Factors in Health Communications

This essay pertains to important factors in health communications, such as cultural competency, choosing the right medium to conve...

Small to Medium Sized Entermprise Marketing and Communication

an open door policy. However, there have also been problems. With a small company, as many of the processes are less formalised....

Communications Theory and Media Change

but which are also "cumulative and significant" (Chandler, 1995). According to cultivation theory analysts, television viewing p...

Communication Case at Office Supply Store

talk with her own unit when considering new marketing ideas. In effect, this wastes time and the structure could cause tension if ...

The Intersection of Language and Culture

it seems that with the increased number of brands and corporate identities that have arisen because of the internet, its happening...

The Process and Barriers in Communication

unconscious models, either directly or indirectly. He way that this has taken place has changed over the years, undergoing evolut...

The Criminal Justice System and Nonverbal Communication

communication is all the more difficult. Studies have indicated that individuals use a huge variety of nonverbal responses in orde...

A Communication Analysis

In five pages two hypothetical scenarios are used to analyze the type of communication that has been used in each and includes dis...

Nursing Questions

provide effective communication, the Band Aid song "Do They Know Its Christmas" a song which led to Live Aid was effective; this w...

The Communication of Starbox

leadership it is possible that the internal culture can deteriorate (Huczyniski and Buchanan, 2003). The next set of stakeholder...

Counseling Ethnic Minorities

at once the most primitive and most efficient means of communication throughout time: the art of narration, or storytelling. Huma...