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Essays 1111 - 1140

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

The Meaning of Life

The media can have a direct impact on our understanding of the science...

Motivations for Adopting Environmental Practices

pressures, motivations, challenges and barriers from the global and the internal perspective need to be considered. The concept ...

Violent Media and its Cultural Effects

games by young players (Teng, Chong, Siew, & Skoric, 2011). The researchers attempted to produce a "clear consensus" on this subje...

The Trayvon Martin Case - Deconstructing Media Narratives

what began as an isolated incident in a rural town in Florida has now become an international scandal. The reason for this is that...

The Impacts of Digital Technology on the Production and Consumption of Media in Indonesia

and a range of problems for women, the "New Order" regime under Suharto focused on mass media messages that put women in their pla...

The Value of Fuel Hedging in Small to Medium Airlines

that the organization can ensure that they continue to purchase fuel at the current rate, even if the actual market value of the c...

A Comparison of Timex and Rolex from a Marketing Perspective

a very high level of disposable income. The range is designed for both men and women, there is no targeting of children. This is a...

Global Climate Change - Public Perception

that are not reliant upon the motives of corporate newscasters. As for the actual opinions of the American public in terms of nu...

Masturbation and Sexual Health - Exploring the Cultural Perceptions

unspoken assumption that masturbation is somehow morally wrong, or even detrimental. In other words, the alternative theories are ...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...

The Politics and Social Views Concerning Nanotechnology and Nanomaterials

Nanotechnology is a relativity recent science. The writer looks at the way it has been received by discussing the political rheto...

Labor and the Mechanisms of Social Control

turn would subsidize the churches (Pope 1965). This ultimately resulted in a strong degree of religious control over labor in the ...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Language and Symbols to Communicate Personal Identity

feminine or masculine identities (Dobkin and Pace, 2006). While disliking the concept of stereotypes, in communicating identity ma...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

Advertising, Art, and Print Media

that surely the things people look at-like soup cans-are art in their own right. Today, as a result of advertising and print media...

Social Networking Does Not Enhance Life Skills

does not make it a good thing. After all, there are many things that people do that are not healthy. Of course, some argue that th...

KELLOGG COMPANY AND INTEGRATED MARKETING COMMUNICATIONS

- its in a constant battle with rival General Mills for the number one spot in the U.S., while getting a run for its money by the ...

Gender Issues and Media Interrogation

open for great debate. It seems that often thousands of years, gender is still an allusive reality for most of us. Today, we live ...

ELECTRONIC MEDIA, TRENDS AND SOCIAL IMPACT

relationship. Yet it is these social networking sites that are keeping people in touch with one another from a consumer poi...

PUBLIC RELATIONS,SMEs AND THEORIES

PR was almost essential in order to get accurate news out to the public as a companys crisis unfolded (Sorter, 1998). McCusker (20...

Media and Sigmund Freud

In ten pages the interaction between the media and Sigmund Freud's theories are discussed in terms of his personal disapproval and...

Gender Identy as Affected by the Media and Video Gaming

A 16 page essay exploring gender roles as they are affected by the media and by video games. These influences promote aberrant vi...

Marketing Plan For A Robotic Vacuum Cleaner

This is a product which will appeal to a broad range of users, including those who do not like vacuuming or sweeping,...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Disney and its’ Media Ownership

a pull towards increasing interests (Haralambos and Holborn, 2004; Chalaby, 2003). Many firms have taken an approach where there i...

Running for the US Presidency

the two main parties are able to vote in these races (1996). In some states, non-registered members can vote too. In general, the ...

Promotional Analysis of Harry Potter Books and Films

in a British field weeks before the books release (msn, 2004). Both of the above hits are sandwiched in between the ads...

George W. Bush's Inability to Find WMDs and Portrayal by the Media

certain degree of sympathy with Iraq and its leaders, regardless of how barbarian those leaders have proven themselves time and ti...