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Essays 421 - 450

DirectInvest Brokerage Service Marketing Plan

means of encouraging them to use the online services-in keeping with the nature of electronic commerce over the Internet, the indi...

Domino's Pizza Marketing

In eight pages this paper examines how Domino's can creatively market itself and maintain its competitive edge. Thirteen sources ...

Overview of Liz Claiborne, Incorporated

In ten pages this essay presents an overview of the history, 1993 corporate catastrophe and subsequent recovery, SWOT analyses of ...

The Passenger Train Industry as an Oligopoly

order to overcome potential problems associated with monopolies. Many railway industries had been nationalized, this facilitated l...

Highest Quality Chocolate in Canada

chocolate market. Godiva chocolate from Nestle made a splash in the market, Their packaging is very attractive and the company h...

Reactionary Strategizing - Target and Walmart

businesses in question, setting up the rest of the paper. Target Corporation enjoys a position as one of the largest retail chains...

Overview of Managerial Accounting

In twenty pages management accounting is examined in an overview that includes the impact of rapidly changing technology, competit...

Microsoft and Monopolies

competing Netscape equated to exclusive dealings and were anticompetitive (Lapotka, 2009). Not all charges were upheld; the second...

1990s and Increasing Economic Competition in the United States

In eleven pages this paper is written from 1989 worldview perspective and considers how America can become more economically compe...

Rise of Bill Gates

In a paper consisting of four pages a biography of Microsoft founder billionaire Bill Gates is presented and includes an examinati...

Improving the Interaction Between Marketing and Sales and the Application in the Case of Fair Trade Chocolate; A Research Proposal

that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...

Xerox Case Study; The Move to Selling Solutions

This 5 page paper is based on a case study supplied by the student. Xerox need to move from a company supplying hardware to supply...

Hershey's; Strategic Analysis

firm has not diversified into some non confectionary food areas and the firm sells its goods in 90 countries (Hersheys, 2009). How...

Sega and Nintendo An Analysis of Business Competitors

1999). Sega Dreamcast was introduced with a multimillion dollar marketing campaign in the fall of 1999 (Ham, 1999). Sega had pro...

Internet's Systems of Micropayment in the Future

In five pages this paper examines the Internet's micropayment and smart card payment acceptance systems from a competitive advanta...

Competition and Concentration

if national or even regional barriers. Competition policies and controls are also managed in the same way, on a national or region...

STRATEGIC MANAGEMENT AND SWOT ANALYSIS

markets have populations entering the middle class, the demand for professional tools (to build houses) and consumer tools (for do...

ALLURE CRUISE LINE - AN OVERVIEW

The good news about headquartering Allure Cruise Line in the Bahamas is that this is a nation that embraces tourism. Tourism...

Company Profiles

brings people together across the globe. Unique selling proposition: Right now they have trivia challenges on their site. Dell: h...

McDonald's Pricing

of McDonalds and 20) Analyze the pricing strategies and tactics followed by McDonalds Formerly the undisputed leader in the...

Management in a New Hotel

such as a spa may also be needed. The hotel needs to have the facilities to attract the customers and revenue maximization will no...

Proton

slip has been occurring without any reversal despite a high level of help over the years from the Malaysian government, including ...

ECONOMICS AND ETHICAL ISSUES

In a standard economic scenario, when a new product is first introduced to market, depending if its the "first" product, manufactu...

Analysis of Major Credit Card Company

compared to Visas average of $2,470 and MasterCards average of $1,960. This is all part of their brand image marketing. When Ame...

Assessment and Recommendation for TDG Ltd

assess the way it should continue to compete in the future. 2. Internal Analysis In order to assess the company and determine t...

Analysis of Dell

The writer examines the position of debt in 2010, looking at the competitive advantages that they have been able to retain, the wa...

Retaining Competitiveness through the Use of Marketing Operations

be seen as an approach that will help to increase efficiency in a marketing context this means maintaining and increasing the leve...

The Corporate Culture at Google

feature of limited resources, it has become a feature of the culture that encourages and facilitates team work with the ability to...

FEDEX, E-COMMERCE AND GLOBALIZATION

is offering supply chain management as a selling point - but rather than simply moving packages through the system, the company is...

Strategy Recommendation for Minor Bus Company

marketing of lower prices during the off-peak periods. Slide 1 Slide 2 Slide 3 Slide 4 Slide 5 Slide 6 Slide...