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Essays 481 - 510

Marketing Strategies of Apple Mac Computers

differently if they hope to recapture a greater market share in the PC market. CHAPTER 1: INTRODUCTION Apple Computer Inc. and M...

Cellular Telephone Services and Optimal Pricing Plans

(i.e., Europe and Japan), competitors are likely to have interest in alliances and be operating with an eye toward globalization. ...

Creating a Brand

company was originally developed by a company called BMR Ltd. in England -- and in 1968, the company moved to Shannon in Ireland, ...

Business Model of Monsanto and Its Sustainability Commitment

according to Levitt, could be further reduced to the need to cultivate and maintain customers. That goal, however, could not be f...

The Impact of the Merrill Lynch Brand

Finally, Merrill launched Merrill Lynch Direct, which, while getting a slow start, finally hit its stride during 2000, during whic...

Boeing Company and Theories of Ethics

2004). John Stuart Mills, in his book Utilitarianism, further stated that not all forms of pleasure were of equal value (Free-Defi...

Case Study on Ice Toys Retailer

increase the pressure on the packing department. We are told that each member of staff is able to pack 4.3 packages an hour. This ...

A Comparison of Two Organizational Structures ACAS and Cadbury

began as a seasonal offering, but they proved so popular have become available all year around and special occasions are catered f...

Company Overview of Merrill Lynch

to incorporate in 1959 and to go public in 1971 (Powers, 2003). During the 1960s, the company diversified into government securiti...

Leaders Born or Made?

have been projected at retiring over the next five years (Byham, 1999). There are many examples of charismatic leaders it ...

A Comparison of the Reuters Group PLC and Bloomberg L.P.

in London by Paul Julius Reuter (Reuters, About, 2004). Reuter used the new invention, the Calais-Dover cable, to transmit stock q...

Market and Position of Nokia Corporation

In five pages this paper examines Nokia in an overview of the cellular phone industry, the company's target market, future technol...

5 Generic Company Market Positions

In ten pages this paper examines a company's 5 generic market positions either due to circumstances or by choice. Five sources ar...

A Case Study of American Greeting Cards

In a paper consisting of twelve pages a corporate history, problems, portfolio, and analysis of finances, strategies, and organiza...

Overseas Corporate Expansion and Factors to Consider

In five pages this paper considers a particular company's operations within the context of factors involved in possible expansion ...

Predicting Company Profits Economic Model Development

In six pages predicting a company's profits through a regression model development that cross references assets and sales is discu...

Schering Plough Analysis

This pharmaceutical company is examined in ten pages in terms of the company itself, its subdivisons, consumer expectations, and a...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Construction Industry Case Study of Wimpey Homes

Wimpey Homes is the focus of this construction industry case study consisting of sixteen pages that considers the company's enviro...

Research Project Company Evaluation Proposal on Career Program Development Discrimination

In eighteen pages plus an Appendix consisting of two pages a company's career development programs and their alleged discriminatio...

Supply and Demand Economics and Singapore's Economic Issues

In six pages the economy of Singapore is first evaluated through a GDP and GNP differential comparison and then supply side econom...

Student Information Technology Case Study

This paper consists of a student presented case study in five pages involving a telecommunications' company's IT strategic plannin...

Case Study on Technology Company Investment

In fourteen pages this student submitted case study considers an Internet information company's 1995 position in an examination of...

Case Study of the Japanese Company Kyocera

In eighteen pages this business case study focuses on Kyocera in a discussion of the stakeholder, company's position information a...

A Case Study of Wal-Mart

This 5 page paper discusses the background of Wal-Mart Corporation and then considers its performance. The writer provides a SWOT ...

Firestone Tire Fiasco and the TREAD Act

In five pages this paper discusses how the Firestone tire fiasco prompted the TREAD Act legislation and considers the company's re...

Investment Comparison of Sainsbury and Iceland

In eight pages a comparative analysis of these two companies' annual performances is presented with investment recommendations pr...

Company Report of Dell

The external and internal environments of Dell are considered in this paper consisting of twenty four pages that includes a stakeh...

A Case Study on Accounting and Financial Analysis

is the net profit margin that also has all other expense deducted from the operating profit, this may or may not include interest ...

Overview of Celera Genomics

Liabilities $149 $109 Note: Source for chart above (Part II) is Celera. 25 Jun 2003. III. Other Data Year of IPO: 2000i ...